Content is the soul of SEO

The author from the end of 2010 to contact with SEO to now in the network company as SEO director, during a lot of detours, eat a lot of pain, did a lot of hard work, from the beginning of the migrant workers began to the current SEO inkling, has been exploring to do SEO the most important in the end is what, Until today I understand what is the soul of SEO, that is the content of the site, what the chain Ah, user experience, it is a cloud, as long as the content of everything else will be solved.

As the search engine becomes more and more intelligent, with Baidu's crackdown on SEO (from yesterday's Baidu search SEO can be seen to Baidu is quite unfriendly to SEO), SEO survival space is also getting smaller, and only do a good job site content, SEO is the long-term management of the road, is the status quo of the enemy to win. The following I give you analysis of why the content is the soul of the site.

First take outside the chain to say, do seo all know "content is king, outside chain for Emperor". I found that after years back, Baidu outside the chain is more and more difficult to do, I did a small experiment, with the collection of articles, false original articles, original articles, respectively, hair outside the chain, just started when all have effect, Baidu is basically included, but we should know that a chain to play the role of the time is generally in 2--4 weeks, After one months to look at their hair of these outside the chain, the collection of articles can be left about 70%, false original article do not know why the remaining rather than collect more than about 50%, and the original article Baidu can also be 100% included. And then look at the weight of each link, with Domian instructions to view the next Baidu related domain, the order is basically original in the first, collected in the original, false to the last.

From the above I do a small experiment can see the original article has the following two advantages: the first use of original article hair outside the chain will not be deleted, the existence of time will be longer (we all know that a link exists the longer the contribution to the site will be greater); The second original article of the external chain to the site to bring a higher weight ( Domain directives are sorted according to the height of the chain weights. Here I would like to say a false original do not know what the reason for testing is not very good, it is possible that the author of the false original fake too much water it, about the original author of the first to do a detailed study, a lot of attention to the author's article, will be in the article to write the results of the author.

The author is now widely pursued by the user experience, what is the user experience, the form of data to reflect the page bounce rate and visitors stay time. and the quality of the content to meet the needs of users can be a very good solution to this problem, in response to this problem, acquisition may also be able to solve, but that is to build in your collection of articles have ranked based on the collection of articles to want to have a relatively good ranking for our ordinary site is still a certain degree of difficulty, Unless you have a higher weight of the site (such as Sina, A5, etc.), and now the search engine for the original also more and more attention, the original article starting site can generally get the search engine's pro-Lai and ranked first.

The author of the experience of the future will be the focus of SEO focused on content as the core, whose site can provide high-quality content to meet the needs of users, who can get the site Search Engine pro-Lai, so as to achieve a good ranking, of course, this is not to say that other aspects is not important, Good content is also to be built on a good site structure and the appropriate outside the chain based on, but the content is the focus. This article by the Shandong Collection Net http://www.sdshoucang.com exclusive feeds, welcome reprint.