Dairenguan: Talk about the site SEO weight should be how to improve

Talking about SEO, I think we say the most is still the keyword ranking, my so-and-so keyword ranking in the first few things, of course, will also say weight, but said the weight of good, and the concept of weight is very vague, many people will say, you see my site weight high bar, my xxx keyword in Baidu ranked in the first few. In fact, the weight of a misunderstanding, today to write the site's search engine weights.

How to create the weight of the website

First we look at what is the weight, in fact, we can use another word to replace, is the search engine trust, search engine more trust a site, will give him a high weight, so to get the search engine trust, a station to get search engine trust, how should do?

(1) The quality of the content is the basis, the first must be a valuable site, the value here is not a lot of garbage webmaster "tricks", but really to provide users with information and services. Next is the information type site, want to know the search engine mainly provides is the information retrieval, if your station is not the information class, but the website navigation and so on site, then the SEO may not be a very good promotion way for you. So a site with high quality content is often favored by search engines. If it's some false original that people can't read, you can cheat the search engine for a while, but if one day, your weight is dropped, you are k, you must not be surprised, that is normal, because you try to interfere with the search engine, with your smart in the challenge of the search engine mechanism.

(2) Again is existence does not exist some SEO dead ends, for example, the process, in the chain, the site map index and so on, in fact, SEO development to the present, the site's SEO problem or relatively few, after all, we all use some mature source code, some basic SEO are still done in place, but the site is big, Programs and pages are more, there will be a lot of sloppy problems, for example, I have a lot of sites, will also be careless, because a large number of page content similar to the high and by K, these similarities may not necessarily be the content, but a large number of redundant code, not only affected the spider crawl normal content, but also caused a high similarity of the content of the site.

(3) Outside the chain factor, in fact, now most of the site competition is outside the chain factors, content factors are not easy to control, a lot of false original and so on, relatively, outside the chain easy to monitor some, such as the stability of the chain, correlation, diversity and other factors, may see the health of the chain, so here is mentioned one is outside the chain of health, For a site, the health of the chain is very important, if there is a group of outside the chain of mass, garbage content brought outside the chain, such a group of unhealthy outside the chain, for the site, is the future cause of disease. So to improve the weight of the site, or more from the outside of the chain.

How to view the weight of a Web site

Now a lot of people are accustomed to using some webmaster tools to see the weight of Baidu, such as your weight is 5, my 6, in fact, these are a reference, not Baidu official given the data. I remember writing an article before, is specifically about how to view the weight of a website, today to sum up.

(1) Some basic factors

These basic factors include the amount of Web sites included, outside the chain number, the first page of the snapshot update is the same day, these simple factors are also the basis for search engine judgments, but these data is only a reference, specific to see whether your site content is favored, such as recently I see a Taobao customer's website, Baidu included almost 20,000 pages, Home snapshot update Normal, outside the chain is not much, general. But every day there is hardly any traffic generated from the search, the site is only 20 more IPs a day. That's because the content factor is really too early, and the chain is not much of the situation caused, I believe that the most recent discussion or small bald site, a monthly income of 70,000 of the site, overnight from Baidu disappeared, because Taobao guest site innate content quality is poor, before also said, once by K, don't be surprised.

(2) The speed of the new Web page is included

This is a very direct test of the weight of a method is to see a new content out, how long time can be search engines, such as the use of the DZ program of the Forum will have a current time display, so once a new post is included, you can see through Baidu snapshots to find new posts are published, how long is included, the following figure, It was an experimental picture of a super station earlier. A new post 6 seconds of time by Baidu quickly included.

In fact, a Web site intentions, such as daily continuous updates and continuous construction of the chain, real service users, a large number of users will help you to build the chain, if it is BBS, a large number of users will also help you build content. Such a site healthy development, the weight of natural, garbage station, you can cheat the search engine for a while but cheated for a long time, so which day by K, also please micro-smile, continue the next garbage station journey game.

Super Webmaster Net Dairenguan original article http://www.supadmin.com/taobaoke/this article Copyright Dairenguan @ Super Station technology All, welcome reprint, reprint please indicate author and source. Thank you