How to make the analysis framework systematic?
The theoretical model of marketing is 4P, user behavior, STP theory, SWOT, etc., while the theoretical model of management is pest, 5W2H, time management, life cycle, logic tree, pyramid, smart principle and so on.
Pest analysis theory is mainly used in industry analysis.
4P analysis theory is mainly used for the analysis of the company's overall business situation;
The theory of logical tree analysis can be used for thematic analysis of business problems;
The use of user behavior theory is single, which is used for user behavior research and analysis;
5W2H analysis Theory of the user is relatively broad, can be used for user behavior analysis, business issues, such as thematic analysis
Thematic analysis Report: uniqueness, depth
Comprehensive analysis Report: comprehensiveness, connectivity
Daily data communication: Progress line, normative, timeliness
1. Pest Frame
2.4P Marketing Theory
3.5W2H Analysis method
4. Logical tree
5. User Behavior theory
Report Example
Data Analysis Framework