January 31 Noon, Analysys International released data, said China Mobile Terminal Market in the 4th quarter of 2007, the domestic mobile phone sales amounted to 39.96 million units, of which Lenovo mobile phone to 6% of the market share ranked domestic mobile first, but even this ranking is still in the second echelon market.
Data show that in the 4th quarter of 2007, the domestic mobile phone sales growth of 6.8%, of which GSM sales of 37.04 million, the chain growth 5.9%,CDMA sales of 2.92 million, the chain growth of 18.7%. From the overall market structure, the overall share of domestic handset manufacturers and the second quarter flat.
In the 4th quarter of 2007, sales of Nokia, Samsung and Motorola, the first-tier manufacturer, totaled 60.2% of the total domestic handset sales. The low-end models are the main driver of Nokia's sales growth, with a 35.3% market share being the first.
Samsung's excellent performance in partnering with operators to customize handsets has continued to grow by 13.2%, surpassing Motorola's second-largest market position. The subsequent weakness of the new model makes Motorola's market share continue to lower, its handset market share drops to 11.7%, and Nokia's gap is further widening, Slipped to third place in the market.
In the domestic handset manufacturers rankings, accounted for the total market share of 6% Lenovo is still ranked first, according to Lenovo Mobile published data shows that Lenovo mobile phones occupy the domestic mobile market share of 5.9. In the morning of January 31, Lenovo Group sold its mobile phone business to the big four private equity firms for $100 million.
In addition, Tianyu mobile phone with high cost-effective and accurate positioning of the user market, the market share continues to maintain a high rate of growth to 4.1%, leaped into the domestic handset manufacturers 2nd place.
In the CDMA market, Samsung still ranked first in the 25.1% market share, while Huawei 24.7% 's share continues to remain second. The rapid increase of Huawei's market share is due to the increase of China Unicom's customization and marketing efforts in CDMA terminals. Motorola's performance in the CDMA market was significantly affected by its overall sales decline, with only 5.3% of its market share ranked sixth.
Transferred from: http://www.cnbeta.com/articles/48318.htm
Comment: Previously for the Tianyu Lanton made mobile phone customization, feel this enterprise mechanism is very flexible, market positioning is also good, can get today's achievements is very great.