Design perspective: When the time is ripe to open the company

There are always a number of enthusiastic friends call to express their approval or disagree with some of my views, I think a reasonable exchange of views is worth encouraging, and some friends show interest in my current situation, such as a letter from afar that says, "... why don't you start your own company?" "And there has been a misunderstanding that I am now driving a friend of a design company.

In fact, I am still working, and this state I will be based on my actual needs to adjust, the question about this friend is not the first one. That makes me a little interested in a phenomenon, is not in an industry to a certain extent, the only remaining development is their own business? And in the face of such a policy of encouraging college students to start a business, I think it is an irresponsible and radical attitude, Graft the risk of rising unemployment into the shoulders of young people who do not know the world and let them bear it.

It's really exciting to start a business, I have also done some unsuccessful cases, know some of the difficulties, and the current my state I think the heat has not yet-this may be some are ready to start the company's designers friends are concerned about, when can start? How much will this success rate be?

The god of Gamblers said, "If I don't win, why should I gamble?" "In fact, this is a very logical word, but we often understand that the bold enough annotation-not also, not also, most of the success is inevitable, there are traces to follow, and after rational measurement, light to see the thief to eat meat without the thief beaten generally will be a result."

1. Incentive to open a company

Most of the self-made designers in this industry have been working from the studio to get the project, which has not changed much until today. And with the economy weak and market chaos, the form of corporate form may not be able to live better, more expensive. I think if there is a stable, well-paid job, most people will not choose their own company to take risks, then the purpose of where?

tired of working in the state -nine-to-five, bowing, the matter is not much, the results are not much, is the most disgusting designer, the designer if no sense of achievement that and barbecued pork what difference? Long-term engaged in low technical content, in the face of low-level customer designers are most likely to have this feeling, rather than be eaten with a mouthful of oil boss control, I might as well call two or three brothers own group to receive a single, not fast.

want to make more money -generally in the kind of salary increase is hopeless, vacation is reduced, the position of the state of the precarious status of friends, more than fantasy to be their own boss, through the residual value of others to reflect their own life values. I think it's true from capital, but it's not always profitable to start a design class, and it's risky. To ensure that the method of making money, is to have one or two stable customers, if at first there is, at least can guarantee your company live a Yinianbanzai, if not you want to find, advised you to rest.

no one can control their own cow B -some of the passionate good designers do have this obsession, just again met a very frustrated team and leadership, so long suppressed, he can only choose his own mind, the beginning may be Soho way, the back of the customer and network has been automatically transformed into the company , this is generally the best case of Shilang.

In fact, open a company, quite simple, not simple is open after how to do, their buttocks in the boss chair can not sit steadfast, but also the responsibility of the face of your employees, how you put their ideals into their ideals.

2. Preparing for the opening of the company

Listen to the fairy tale, look at the self-help books to open the company is basically to find out the people do things, a person to vertical flag alone at least there are these things should be in advance to prevent needles, guess how much strength they can have. With regard to the amount of investment, if you can think of the following things clearly, then investment is not a problem.

customers -no one to do the company is ideal, are in order to make money, make money you are eligible to talk about ideals, otherwise who will pay for your ideal? Then the presence of customers as a food and clothing parent is very important, and these customers may be your current company to help you accumulate, it may be met at the industry party, or it may be on the Internet to see your work to find you .... In any case, each customer is worthy of your respect, and the intention to serve, accumulation is always starting from the customer resources. If your client is just your boss in a long career, you can't start a company.

Team -whether you want to open a company, or open a small bookstore, three of a hero to help the truth is still very realistic, a good team can be encountered when the problem to help you advise, in a company are designers, is often the beginning of the cup, from the system look, finance, market, The role of law is also immense. So your network resources should not only be in the designer, the company operation process of the various supporting links are error prone, you need professional people to control. A part-time team is often the beginning of dissolution, must avoid eating in the bowl of the thinking of the pot.

business model -design companies, types and advantages are different, your business model is not only simple orders-inspection-receivables, if you can think of the model without any breakthrough, ask why you should succeed? Before thinking about specific business models, you should pay more attention to the industry trends, and the flow of human resources, these are to provide the creative part, otherwise your company will be relentless submerged in the market tide. As a design company, a good business model is to allow customers to come, not door-to-door sales, and the approach is not only the design quality.

3. Obvious unspoken rules

In my celestial work, everywhere all over the unspoken rules, some words very stinging, but also have to say, the dark side is like the leg hair, if the lack of the pain of honey wax, how can get smooth skin? And in a designer's attempt to enter the business of muddy water, it is necessary to understand the necessary unspoken rules-I found that most of the domestic designers are very simple, this may be pure technical personnel of the common problem, the conversion of identity should be converted ideas, we have to dive.

Background Resources -society must have a class nature, you can not be stupid enough to really think that everyone is equal, then in a business environment, the weight of the background is particularly important, your family background, education background, background, constitute a complete background resource library, Your partners and clients choose the part they need to collaborate with you, and of course they will form a contract through money.

Well, what I'm saying is, if you want to get a great success in a short time, either you are someone's child, or you have someone's child in your belly, and there is no other way to do it. It is easier to make a profit-making company, it is more difficult to make a long-term money-making company. And your choice doesn't really matter right or wrong, because most people do. If you want to understand the ecological situation in this environment and consider your own pay and rewards as appropriate, these temptations (such as high order, media prestige) are worth sacrificing some of the things you think are important (such as corporate values, financial legal risks).

maintain the chain of interest -an industry is composed of all kinds of brothers and sisters, design industry is no exception, when you eat meat, remember to give others drink soup, in your difficult time also don't forget, do not cause difficulties to others. The so-called wealth scattered people, is that you need to maintain a healthy upper and lower reaches of the interest chain to form the exchange of resources between companies, and we generally call this exchange as "enhance the trust degree."

A company is expected to stand on the bandwagon of the industry and not be caught. We must make a good contribution to the industry, can be money, can be on the resources, can also be oral communication on, and as a company, facing the media, face the customer, face the tax office, facing the underworld .... All sorts of considerations are testing your moral bottom line, ask whether you have the ability to improvise?

Control Customer Middle -this is a technical question, two links enough to answer, one is the quality, the second is the rebate, as a fear of the work of a family-the customer's middle leadership is also the flesh, but also to the connecting link can not be messed up, so your quality is to reach the final boss requirements or The second is the premise of the feelings of matter, of course, how to select the form of matter, is also a topic, at least no one will resent small gifts and red envelopes, kickbacks should be in the strict calculation of the cost of a budget, a friend asked me how to deal with the rebate problem? My answer is: Look at the form of enterprise, state-owned enterprises-must give, private enterprises-can not give, suppliers-it is impossible to give, opponents-digging people to give, as to the amount, I think no more than 30% of the cost is acceptable.

4. Understanding of oneself

Life State --well, entrepreneurship is an exciting process, may also be a painful process, about whether you can open the company, the first element is your life status, whether you are suitable for this flexible life and rest, this high-intensity thinking and implementation process, whether a company is a friend to your request, or mother-in-law to your request, I think should be from the angle of their own commitment.

A sensible, with good intuition, self-binding people are more suitable to open the company, and the designers of such a small number of people, perceptual and rational can not be perfect unity, so most people choose to silence and more stable life, the so-called "scholar Rebellion, ten years" is a portrait.

A change in the state of life is a challenge, is a kind of experience, such as I also want to play for another 1-2 years, then I would not choose to invest in a crazy game, about making money, I believe that the opening of the company is not the only route, but it is the most direct way people can think of. Walk the road that other people walk, may let oneself have no way to go.

Dedication -to the cause of the heart, should be every normal man will have, when your knowledge reserves, network resources, investment capacity, management ability, vision, courage to accumulate to a certain extent, the idea of their own decision will be every day in the expansion, like the rage groove as the press can not withstand, Finally spewing out to become an entity-your own company.

But have you ever thought that too strong a career is a hindrance? Because of the desire for success, may cause your sense of responsibility and empathy, the most easy to hit the wall, and the cause of the construction, there are active, and passive two models. Promotion of personal brand, the formation of their own companies are active mode, such people are forward-looking and highly sensitive, the advantages are positive, enthusiastic, shortcomings are lack of deliberate, too fastidious technology, following the employer platform, through the invitation to fame is a passive way, such people with patience and stability, the advantage is cautious, careful, Attention to detail, weakness is not decisive, weak subjective judgment.

And a company needs a successful leader's temperament should be: active and passive want to combine, coquettish and dignified and survival. Do you have such a compatible quality?

Ability Rating -Knowing yourself is the first step to knowing the world, long-term work and irregular professional status, so that more and more people in the loss of this ability, too many designers in the consideration of customers how to see how the boss, and even colleagues how to see, and ignore what they want, what they can do, What is their value, which is also the root cause of most designers ' inability to start a business-because others do not tell him the need, he himself can not create or find a demand. And business people are highly sensitive to this.

As far as I am concerned, my knowledge of myself is a generalship, can lead a war, overcome difficulties, but not a Cai, command the armed forces, far-sighted, and entrepreneurship itself, a Cai is very important-this is not only limited by too young (age discrimination has been in my celestial existence), but also limited by the rich experience of life , so after I graduated from college I did not choose to engage in the media industry, in my opinion, the 30-year-old before the media industry in China, the basic is to serve as cannon fodder.

Do a rating of their ability, do not believe that the network test, calm analysis of their preferences and body odor, is the key to entrepreneurship, cavity blood is a good thing, but there is no objective face defects, this blood finally sprayed himself.

Well, now the situation is, I can not open the company, because the time is not mature, and when the time to mature? Dear friends, you should know me well, when I choose to start a business, the right person will receive my investment.