Discover Baidu and Google to promote the different secrets of optimization

In the current AdSense do the promotion of the selected search engine for optimization, why this situation? That is because the common Baidu and Google are two different internet search engine companies, and the two search engines use the site ranking algorithm is not the same, So in the promotion of products or websites at the same time according to the site products for customers to choose search engine, Baidu's website is basically targeted at domestic customers, the choice of Google is generally some high-end or Asian product marketing promotion, then for two search engines of different promotion methods and algorithms, We need to fully understand the differences between the two search engines, so for us to do the promotion will have a multiplier effect.

The next step is to enter today's focus to take you together to explore the development of Baidu and Google optimization between the difference is a different secret. The first thing you should know is from the beginning of the collection, because once the site publicity, the first task is to be indexed by the search engines, this is the basis of the ranking, only the site can be included in the page to get the site rankings, so it is not included in the page is not possible to get the relevant Included in the aspect, Google will be easy to include new sites or new pages, one or two of simple external links to the induction address of the new site, the general Google will soon be included, Google for the content of the original nature of the site does not have great requirements, Do a good job in Google on the rankings need to go through the sandbox test, which is what we often say Google homepage new site very fast, but want to get long-term stable keyword ranking is not easy reason. Baidu in this respect and Google is completely the opposite, Baidu for the new site is included has been a problem, however, recently appeared a lot of new sites Baidu began to appear seconds of events, compared to Google also included quickly, this may be Baidu for the change algorithm, but we are talking about some big aspects, this is summed up! Baidu for the new station included in general sometimes will appear the examination period, if the new site is properly maintained, such as the site so once by Baidu will be compared to Google is very easy to get keyword rankings and site traffic, so Baidu for the early development of the new station is very important, the key tip: Baidu Inspection and maintenance of the new station early, Try to use the original article to update the regular quantitative, training Baidu spider crawl habits, and so after the Baidu inspection period is included in Baidu, then waiting for you will be a considerable ranking and flow.

In the weight of the site Baidu and Google is also completely different, Baidu's general weight is the highest value is the home page, if for Baidu to do the promotion of SEO site home weight is not high, Baidu will be identified as the site down right, because compared to Google Baidu most of the flow of keywords ranking or from the homepage Google is equally available for all Web pages, and all pages have the opportunity to get a very good ranking. These two search engine's different treatment also fully explained that we in the search engine for the most promotion at the same time at the beginning of the construction station to consider the site structure and different keyword distribution, lest later rectification site by search engine down right.

In the construction of the site outside the chain of Baidu and Google is a completely different decision results, generally speaking, the difference between the rankings of Google's two sites can generally be seen from the number of external links to the site, high that the external link of the site, whether from the quality or the number of the site is much better than the low. Baidu for the chain also has its own assessment, the well-known should be the chain of relevance, if your Baidu outside the chain appears in the relevance of the website above will be Baidu identified as high-quality outside the chain from the promotion of your site keyword rankings, but if your Baidu outside the chain appears unrelated to some sites, Then it will be identified as a low quality of the chain, thereby affecting the rankings. Therefore, we often say that Baidu outside the chain is not always to pay attention to a number of advantages, from the beginning of the basic quality of high correlation to do Baidu outside the chain, your site in the late will let you get very good promotion effect.

To the Post maintenance site rankings also need to take into account the difference between Baidu and Google, Baidu's site rankings often with the small scale of Baidu's large-scale updates and frequent changes, the promotion of Web site traffic and keyword rankings will be updated with Baidu cycle and has been constantly changing, To the site has accumulated to a certain degree of Baidu weight will be stable, whereas Google is different, Google's ranking of the site has been the way the process has been gradual, no ups and downs. The punishment of both the way the site is also different, Baidu if once found that the site cheating will allow the ranking of the traffic cheat site The full effect of a page, on the contrary, Google is rarely such a direct repression type of punishment.

Generally speaking, Baidu and Google two different search engines in our website to promote the attention of the focus there are many, but the difference is not essentially different, that is, I used to say no matter what kind of search engine, as long as we from the basic nature of SEO to start, Starting from the basis of words can be a considerable site promotion results, but also need to calm.

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