For a new station to get search engine trust is not simple overnight can be completed, especially for those who do not have the weight of the PR of the two-class domain name new station is hard. Search engine distrust is every new online site The most headaches, then for the two-level domain name for faster access to search engine favor it? I will share my three points in the following article
One, one-way chain to receive more than is not necessarily good
As an optimization personnel should be clear one-way link and two-way link definition, to our friendship link is a two-way link, two sites between the weight of the transfer of each other. And if we buy some links, such as black chain is a one-way link, and one-way link weight transfer is naturally one-way. Yes, this kind of one-way link beneficial and site weight accumulation, and some webmaster think this kind of link the more the better, but I think otherwise, especially for us a just on the new station is not good. Imagine, a newly established two-level domain name new station How there will be so many one-way links, search engines will think your site is the use of cheating means. And this abnormal phenomenon not only can not let you get out of the search engine early audit period, on the contrary will extend your audit period. And the beginning of this bad impression, will also affect your next site is included in the rankings.
Second, improve the weight of the main station
People who have done two-level domain name optimization may encounter this situation, as long as the two domain name is down right, our top-level domain will also be affected, for the search engine, your level two domain name is a separate site, and it also and our main domain name site has a very subtle relationship. We can make an analogy, if we have a master station, and if we in the short term in this main domain name opened several level two domain name, then to our terminus also has the very big influence. Two-level domain name for the main domain name has a certain weight dependence, if the main domain name included good, ranking good, high weight, then also on our level two domain name to promote the role. Therefore, I suggest if you want to open more than two domain names, it is best not to open a good, step-by-step, in addition to the main domain name to enhance the weight can not be ignored
Third, the construction of the website inside the chain
To build a reasonable station structure, the reason is not only to provide a conducive environment for our optimization, but also to improve the user's friendly experience degree. If we describe a site as a creature, then the inner chain is the blood vessels, nerves, etc. that connect the various parts. For a two-level domain name new station, we should pay more attention to which aspects of the problem?
1:robot.txt file
The site's robot.txt files are used to block search engines, basically each site's root directory will be set. If our website which page is wants to give the user to see does not want to give the search engine to look, then our Robot.txt file can prevent the search engine to collect.
2:404 pages of the site
For 404 of the benefits of page design has two points, one can be very good to reduce the rate of jump out of the site, but for search engines, like to the search engine that the page is no longer exist, so that it will not take this page as a dead link.
3: Website URL design
For the two-level domain name of the new station, the URL address to be as short as possible and easy to remember, the best use of static URL address, and the directory is not too complex, otherwise the words may affect the site included.
For the two-level domain name of the new station optimization, the author simply share these points of their own experience. Two-level domain name optimization compared to the top-level domain name is more difficult to optimize, to get the trust of search engines will be more difficult. But I think to find a correct direction, and then persevere in this direction, you can get good results. This article by the Party affairs public Http://cunwu.cuncun8.com Original, reprint please bring our address