Discussion on the problems existing in website construction industry from the angle of SEO

Some time ago read a "from the market perspective of Web site Construction" article, feel good writing, because the author is to do SEO, so I from the perspective of SEO to talk about my view of the site construction, the site is built on the ability, but SEO depends on the attitude, the site is good or bad is the size of the designer's ability, and SEO ranking before and after is to optimize the intention of the staff, below to discuss with me how to SEO ideas into the site construction.

　From the angle of SEO to think about one of the website: User experience degree is mistaken for the page beautiful

When the enterprise does the website construction service, often will emphasize to the customer the website structure is advantageous to the optimization, so in fact for customers, the user experience is a confused concept, the survey found that 80% of the enterprise will think that is the beautiful degree of the page and cultural atmosphere, in fact, not only these customers do not understand, and some do the site of the company also ambiguous.

website structure, increase Baidu a lot of work

(1) "Mirror website" PK "half-breed"

Many construction stations to meet the needs of customers, also in order to save time to copy other people's website, sometimes even structure, style, pictures are not modified, so that Baidu is not normal included, so that the site is K, in fact, there are some skills, the author has also imitated the station, and imitation of the station is not a simple 100% copy , but take the director, each has a bright spot in the site of the bright spot applied to the new site above, is a "half-breed", we know that sometimes Baidu still quite like the "half-breed".

(2) Columns and home pages using the same title, the same keyword, the same description

This problem, almost a lot of stations are ubiquitous, even if some sites with CMS, but the column page keyword and description tag are empty, although now Baidu to keyword weight is not high, but description tag is very important. Set a different label can tell Baidu Spider a column is roughly what content, because this can save a lot of spider work.

(3) The pursuit of production speed, ignoring the speed of access

Sometimes, when some construction companies are designing websites, in order to catch the completion of time, put some JS and CSS styles are placed on the home page, get the site to open the light load JS will be a long time, so the site code to lose weight is also to increase the spider experience a key factor, not light pursuit of production speed, but ignored the speed of access.

　From the perspective of SEO to consider the construction of the second site: the planning of the station

1. The purpose of the company construction station

The purpose of the company station, this is obvious, I have a cement sales customers, when I asked him why to build the site, he said a word, let me feel very surprised, he said, "there is a site others will feel that the company is very strong, there is scale." "It seems we used to say what the company website is the business card of E-commerce, what the Internet on the business of the stepping stone." These are not important, the key is to understand the purpose of the customer station, because this is a virtuous cycle of the beginning. Professionally speaking, this should be the site planning bar.

2. A few words of advice will enable customers to improve efficiency

This is my personal experience, I used to work in a network company, the company's website has been 9 years old, but the PR value is only 2, and the flow of poor, less than 5000IP, and then I through the chat with the boss learned that in fact, Mister is very powerful figure, he knew KU6 boss, The founder of the news and finance seems to be his alumni, as well as other friends are in the very powerful network companies, so I have to through this relationship, and the corresponding site of the larger site exchange links. Later also adjusted the site's column keyword and description tag. Now PR5, the flow also exceeded 100,000. In fact, I do not do much, but it can make a company from a monthly income of 100,000 to the current more than 500,000.

(1) Tell the client how to do the maintenance of the site, post the notice of the article, as well as the importance of friendship links, including teaching him some Baidu instructions, can save him a lot of time.

(2) Customers through your guidance will be built under the same conditions than the site has acquired advantages, and this advantage can also bring you a lot of referrals to customers. Or that sentence, the attitude is more important than the ability!

Website and SEO are an art, if the site is fascinating Babylon Aerial garden, then SEO is the most beautiful princess in the Sky Garden. In short, the site is the body, SEO is the soul, so the construction site is not only a bare interface, but more people in the use of the time, the site exudes the charm.

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