Divide the media or sell well yes to Google 500 million dollars

Source: Internet
Author: User

In the aftermath of the financial tsunami, the media may be selling its subsidiaries to fend off the economic winter. Analysts point out that this means that the divided media in the announcement of the end of the wireless advertising business, after another strategic contraction.

Reporters from the source last week learned that the media will be more than 500 million U.S. dollars to sell its wholly owned subsidiary of the Good Advertising Network holding company (hereinafter called "Good ads") to Google, Google will be completed through the DoubleClick acquisition. Affected by the news, the focus media in Friday closed in the Nasdaq rose 19.35%.

However, the Google Greater China chief executive Lee Kai-Fu said not to comment on the matter, the media and the good advertising spokesman said he had never heard the relevant issues.

March 1, 2007, the media announced that 225 million dollars to buy a good advertising network. September 19 This year, the media announced that its wholly-owned subsidiary of Good Advertising has been secretly submitted to the Securities and Exchange Commission listing application draft. Industry analysis, the sudden financial crisis so that the pace of listing is hindered, the media to seek other exit mode is also normal.

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