Don't do aso optimization, okay? The apples are playing shady.

In recent years the mobile application market has developed rapidly, both at home and abroad, the major application stores inside, developers are in the infighting, to seize market share. Everyone is familiar with the App Store, know the app's ranking is directly related to the download volume, but because of the number of apps, want to stand out from so many competitors, many developers have used other methods, such as brush list, brush praise, brush downloads and so on. Although Apple said it would crack down on such unfair competition, have they ever done this kind of improper means?

It was previously pointed out that Apple was also playing shady, manipulating the AppStore leaderboard in order to make "free ads" for apps it developed. What exactly is going on? Let's take a look here.

It is well known that Facebook and Instagram are the world's leading social software, with a large number of downloads and applications, but it has been found that Apple's own software ranks among the two appstore in Apple's rankings. And there are several official Apple software (IMovie, Pages, Numbers, Keynote, and itunes U) rushing into the top 10 of the rankings, but then disappeared, even in the top 100.

Although Apple's AppStore list itself has a malicious brush list phenomenon, some software developers in order to create a popular illusion of software, to stimulate the download volume, will be through a number of agencies malicious brush list, but Apple will attack this behavior, some software will even be removed. So this is the case with Apple's own software, will Apple explain it?

Moreover, the domestic do "brush list" type of service companies or studios are also many, although Apple has repeatedly updated the algorithm, but will soon be brush the list of companies to break, and brush list form is also various. Now search on the Internet, you will find a lot of such companies, and business coverage to the world, can do including from download to praise, as long as can think of can.

Like ASO100, Cicada Master and so on to do the domestic market, they can use the virtual device for developers to brush a lot of downloads, resulting in a high popularity of the illusion of application.

Overseas, because the AppStore audit more stringent, such as ASOTOP1 to adopt more advanced methods, to provide real user downloads, can quickly improve the search rankings and provide good reviews, so that the App store is less likely to find cheating data.

In short, in the mobile application industry is now a mess, malicious brush list repeatedly banned, the urgent task is how to make more good products have exposure opportunities.

Don't do aso optimization, okay? The apples are playing shady.