Douban Yang Bo: Carnival on the more and more hot watercress

A year ago, in a few friends of nearly 200,000 of fund-raising sponsorship, Yang Bo founded a website called Watercress, the slogan is "radish greens, their own strokes", content is books, movies, music, all Yang Bo their favorite things.

Now, this page simple Douban (www.douban.com) on the network more and more fire, the member has developed to nearly 200,000 people, the day clicks the quantity above 800,000.

When someone asks why Yang Bo has given a name to his website, he smiled first, then told others, it was just casually used his past has lived in the Watercress alley name-but, although the name is not much to think, after a period of time, he still more like the name.

After all, Yang Bo's name has appeared in a list of "Who is the Web2.0 hero of China's next decade" because of the douban of the peculiar style of the name, which has become increasingly popular in the Internet.

Most want to thank the user

About the idea of the creation of watercress, Yang Bo's answer is "user-centric, respect for users", sounds like formulaic words, not only contains watercress Web2.0 site positioning, but also Yang Bo himself has been the profound experience, that is "the development of watercress, the most should be thanked is the user."

Recall Douban This more than a year to walk through the road, Yang Bo regrets that they almost did not spend a penny in the promotion, Douban can be as widely known as today, "all depends on the users of word of mouth." In his memory, Douban's growth process has three key points of time, and these three points are related to the users of watercress.

The first, watercress was set up soon after March 22, 2005, bean Friend bitter coffee beans in their own blog mentions Douban, this represents the beginning of Douban Word-of-mouth spread. The second, as a famous it commentator, Hongbo's influence is undoubtedly enormous, so since he on August 29, 2005 on his blog for the first time in a watercress as the center wrote a "a north of Watercress", Douban began to become one of the mainstream topics on the network. Third, a Yang Bo heard Taoyu said, friends in the daily conversation when talking about "watercress"-from this, watercress spread finally reached the line.

No. 84th, Charing Cross Street.

Douban founder of this more than a year, the most impressive Yang Bo, is a round of "search warrant cross Street 84th" launched a large-scale review. The book is about the 20-year-old book of Hailin, a poor authoress in New York after the Second World War, and Frank, manager of London's Max and Cohen's second-hand bookstore, which has long been known as the "Book Of Love" Bible.

In Yang Bo's view, the book is "Like a tailor made for Douban". When the Chinese version of search warrant 84th was listed in China, the Chinese translator of the book had a frequent interaction with Douban on the translation experience of the book and his other translations and the beans ' friends. Since then, more and more books of the author, the translator attracted to join the watercress, began with the Bean friends on their own translation of a wide range of discussions.