Drama wants to live, put down the body to "suck powder"

Opera this thing, old highbrow, but from it, perhaps the Internet industry can find some gold.

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Wen/Zhang Shule

Published in "Zhuzhou daily" May 16, 2016 rooftop commentary edition

Recently, media reports say Beijing intends to push Peking opera textbooks in primary and secondary schools, and textbooks for primary and secondary schools have been published last year and have been piloted in some schools.

To say, this is to carry forward the quintessence, in response to the Ministry of Education this year to promote the fine arts into the campus, drama into the campus of a means; but if you just look at a headline, many people may shake their heads again, which may be like many "into the campus", but it's not much of a use.

But this time perhaps you crossing will have a mistaken feeling, because in this news, listed the people Education Press launched the name of the textbooks: "See Peking Opera", "Understand Peking Opera" and "Learn Peking Opera". The disease said that the set of textbooks is the first set of officially approved Beijing opera textbooks. ”

is not the first, does not matter, is not the person to teach the edition, also may not be very crucial; look at the title, only to see the doorway, grounding gas is very popular, all of a sudden will highbrow elegant art and students closer to the distance. Coincidentally, in April, in the Chaling County of Zhuzhou, a few primary schools, held a drama animation into the campus public welfare activities, students watching the animation Peking Opera "Three Fork", followed by the drama experts to practice hand-eye SHENFA step, is a fancier addiction.

What is the impression of two news together? It is fun and fun to use, but in a fashionable word it is marginal innovation.

Why do you say so? In the past, our perception of Beijing opera was an elegant word, and Jacob could not be close to play. As a result, four words of fine art have become a stumbling block for many people to give up learning or appreciation. Of course, this is a general trend of the development of traditional folk art. Various types of drama, such as the same year and Peking Opera with the bridge lip cross-talk is not so!

Later, and the animation into the classroom similar to the cartoon, Crosstalk in CCTV's "Happy Station" on the way of Flash to re-make a bit, many old jokes suddenly live, we look more happy ah. After that, German Cloud society's Guo Degang, Shanghai Frothy's Zhou Libo also follow down the figure, the crosstalk integration on the elements of the TV program, turned into a talk show, the result of new jokes also live. Not only won the fans, but also pulled a lot of "apprentices", such as the current network of various spit Groove video, is not exactly the variety of crosstalk.

Figure, in fact, this is the edge of innovative keywords, a pride art, often through so some "popular" way, return to the folk, but also not "three vulgar." In fact, it also gives a thought, that is, to break the past jars, perhaps the new. Earlier, playing a national musical instrument of the woman 12 Lok Fang so played a, now, Beijing Opera seems to have figured out.

It's just, it's not too far away. can also go farther. At the beginning of March, a news from the Chinese record Corporation sparked the concern of the industry, and in the recent drama app "Tingxi", the first of its contents included the Representative Peking Opera, Pingju, Henan Opera, Shaoxing Opera, Shaanxi Opera, Sichuan Opera, Cantonese opera, Huangmei Opera and other 42 operas in the South and north.

This is the official blessing, but the folk play more hi, last November only launched the app "play Margin", only 3 months, attracted fans nearly 3 million, and won a strategic investment of 30 million yuan. How do you do that? Very simple, broke the drama also always want to find the audience of this wall, in addition to the drama on the Internet broadcast, online shopping line tickets, let the drama from the audience more near, it also put fancier start up, play Da Lei, and even can and famous, perhaps became corner.

Figure down, fancier hey up, learn the play heat up, there is a chance.

Zhang Shule: zsl13973399819 book has "cross-border-the Internet era must first understand the big defeat"

This article from "Wudang faction Zhang San Crazy" blog, please be sure to keep this source http://zhangshuyue.blog.51cto.com/2133969/1773779

Drama wants to live, put down the body to "suck powder"