E-commerce website SEO Recovery Road

Source: Internet
Author: User
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and tea network is an internet sales and call center for the channel of voice sales of tea E-commerce company, the integration of various famous tea producing areas of high-quality tea products for tea lovers to choose. For an e-commerce company SEO is the company's operations to promote the essential work, but in the June of this year our SEO work and many well-known e-commerce companies face a grim pick, below I will be specific to understand the problems we face and the solution process.

2012-6-22 this day is destined to become the SEO industry can not forget the day, because the Baidu algorithm changes caused a lot of site down the right, especially some old stations from the rankings are very good to no rankings, it is a night back before liberation; many webmaster think it is Baidu internal data error caused, at first we think so, Later Baidu search engineer Lee issued a statement "for the low quality of the site measures have been effective," which has mentioned that there may be accidental injury, and gave the channel feedback, we immediately follow-up feedback, but one months later, Baidu did not reply, At this time we began to think that our site is consistent with the Baidu's low quality algorithm, as if digress below I will share our problems.

First, the URL problem

Carefully read "Baidu Search Engine Optimization Guide 2.0" SEO friends should know this sentence

  

Through the daily log of the depth analysis, statistics found a large number of spiders crawling multiple parameters of the page, so I use tools to the site's URL for a global analysis, spent 1 weeks did not analyze the total number of our site Url,url amount to 400,000 and is still increasing, At this point I mean that the site in the design of the URL has a black hole.

Ii. Structural issues

Through the industry key words and common classification of user habits analysis, we found that the site of the structure is too broken down to the depth of the site.

The following is the "Baidu Search Engine Optimization Guide 2.0" Recommendations:

  

Iii. Content Issues

Through the content analysis of all the URLs of the station, we found that there are 3 main problems in the website:

1, the same content different URL address.

2, delete the content is not completely deleted.

3, a large number of different URLs of highly repetitive content.

4, the content transfer to the new domain name, the content before the transfer can still open

These questions are explained in "Baidu Search Engine Optimization Guide 2.0".

Through the above analysis, we have the direction and confidence of website SEO recovery, so on each problem for a more detailed analysis, and the solution of each problem to do a potential problem analysis to ensure that every detail is considered, because our site needs to be considered in the long run, so cautious.

I believe that will do SEO friends know how to restore their own site it, because of some factors I do not elaborate on the method of recovery, as long as diligent analysis, there is enough SEO experience, the SEO has a depth of understanding, I believe that soon you can certainly recover, this article by and tea network (http:// www.hecha.cn) SEO original, reprint please keep the link, welcome to Exchange (qq:sky_123456#qq.com) #换成 @.

Finally summed up: SEO technology + experience + Network + mentality of the combination of more analysis, more hands-on, more exchanges, to maintain a good mentality.



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