Eastern Europe video Game market overview

The 2014 Game market Data report for Eastern Europe is the most explosive report we've ever had.

The report comes from the game industry leading research institutions to multi-player role-playing. Statistics on social games, mobile games and stand-alone games, at the same time, also provide the world's largest payment data report.

Today, Xsolla will share this report with you. Believe that you are interested in the European market, certainly will not miss.

2014 Eastern Europe Game Market report

• Eastern European video game revenue grew at a rate of 7% a year. Russia occupied half of the Eastern European market with $1 billion in revenue, and Turkey and Poland occupied 14% and 20% respectively.

• Players in Turkey play longer than any other region in Eastern Europe, with an average age of more than 3 months and a 30% higher payment life than other regions.

• e-wallets and credit cards occupy half of the markets paid in Eastern Europe. The main market is Russia. In Turkey and Poland, local payment providers tend to maintain ownership in a way that is more inclined to bank transfers.

• Paid large multiplayer role-playing games, the popularity of Eastern Europe has declined, in Russia and Poland is more obvious.

  The market is now earning $200.0005 million, down 7% from last year.

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• High consumption and conversion rates make free large-scale multi-player role-playing games in Eastern Europe the largest market in 2014 years. Revenue of up to $800 million. The conversion rate in Eastern Europe is generally high compared to other regions, while the cost is slightly lower.

• Local social networks in Eastern Europe can help to broaden the popularity of social games. Growth of 16% per year.

  Although consumption lags behind the average income of paid users in Europe. But the conversion rate from Eastern Europe shows that the social game market is maturing.

• The popularity of Android smartphones has made mobile games the third largest gaming market in Eastern Europe. Payments, though lower than Western markets, have higher disposable incomes in Poland and the Czech Republic. Make it a place for mobile phone merchants to compete.

• Most of the growth in computer games depends on the high game conversion rate and the average paid user income. Eastern European countries attach great importance to in-game payments and related security issues. However, piracy is still rampant.

• Host games are growing at a rate of 23% a year, but it is still a daunting task to occupy major markets in Eastern Europe. Players still prefer simple and inexpensive gaming devices, such as mobile phones and computers. Therefore, the host game in Eastern Europe occupies the fewest game market.

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Eastern Europe video Game market overview