Electric Business website Operation: How to improve the user experience degree?

We should often find that there is such a situation, we in Baidu clearly through the search to the things we are interested in, but the point went in, and did not find this product or information, many are looking for a half-day did not find. Finally have to disappoint to leave, for this problem, especially some of the website of the electric dealer, had to say a pity, wasted a flow. So what can we do to avoid this problem?

Plan highlighting related product pages or content Plate page priority

Many friends tend to focus on the main page, but ignore the content page. Often the site will have a lot of such content pages, visitors can not be a limited amount of time to browse all, so we want visitors to enter the site, see their interest in the page. Therefore, we are in the beginning of the building to plan the priority of each page, especially the product is less than the site, as far as possible to allow visitors to easily see the high priority page content, here we discuss how to promote the highest priority page SEO. So there should be some inspiration, we are in product planning, to attract visitors do not necessarily have to choose the home page. We have to dig well down the site in the deeper position of the page, but always think as long as the search engine can search the homepage. But in fact, the home page may only be suitable for achieving those most general goals. Deeper and more specific pages tend to help us achieve transformation, and when they are used as landing pages, specific visitors will find that they can access the pages and find what they want only once they have clicked on the search engine.

Title and description include keywords that are of interest to the user

Site developers should know that usually each page can be set to the title and description, and these are the pages we need to optimize the object. And these are the most direct points of content pages to get traffic. In order to have a better effect, these pages should contain the title of the visitor and the information useful to them. These pages are often referred to as "landing pages" When visitors enter these pages from a search engine. Landing pages are often the most interesting pages for viewers, because they attract visitors. and often landing page and conversion page is the same page, so we must be good for their target page to write good keywords. It is often the case that the title describes the appropriate keyword information to include the target traffic being searched for. This way the viewer at the first glance will be able to confirm that this is the site they are looking for, to find ways to add some compelling content to the existing page. We can use some long tail keyword to realize the probability that the content page is discovered by the user.

In-site search function accurate

If the viewer is interested enough in your site, they may search the way to find the things they need, this time, our site construction must have a precise search function, such as classified search or site keyword search, can not let users find a half-day, search out a bunch of completely irrelevant things. You know, the Electronic business site waste A little more time, it means that during this time users will be thinking about leaving, so that they immediately find what they are interested in, is very important.

Therefore, we in the Electric business website construction, this aspect importance we must have the sufficient understanding, enhances the conversion rate, is often our ultimate goal, whether in the technical or the operation all must revolve this target to unfold.