I have been verifying some traditional Internet and mobile Internet services. By the way, I will share some of my verification standards with you,
I hope you can give us your own opinions, O (∩ _ ∩) O ~.
1And puts forward the core value of the business
1 helps business users solve the biggest problems
What value does "2" mainly create for business purchase users (if the user is the same person as the user, this item can be left blank. Enterprise Users should elaborate on business use and business purchase separately)
2Find out the users who use the business
1 whether there is a mature alternative to the degree of dependency of the business on the use of objects. How much replacement cost will be required if new business means are adopted?
2 is currently available to users or potential users in the future
3: a simple analysis of the basic features of users (knowledge level, consumption ability, consumption habits, and usage habits)
3Examples of business application scenarios
Business Use location, people, business content (Overview), business processes (including success criteria), equipment, and business of other commercial companies involved in the Business Process
4,Analysis of Business buyers
(Note: If a cooperative relationship is adopted, it is necessary to describe the value of the operation business to both parties)
What are the biggest obstacles that hinder new business for purchasing users?
What are the features that customers most want and what are the dispensable features?
3 what is the percentage of customers who can meet their needs for the purpose of generating sales or cooperation?
4. What are the decision-making personnel of purchase users for new businesses?
5, Business promotion methods
Which of the following is the most direct and effective way to cultivate business use and promotion?
6,Our current business costs
Simple Description of development, operation, and marketing without precise quantification
7, Our current business income source
Not only the Product Quotation description, but also the potential revenue
8List similar business applications (including concepts, product trials, and official commercial use) on the current market and methods to block competitors
Business name |
Manufacturer |
Manufacturer |
Business application description |
Business Flow Chart |
Product images |
Related News and reports |
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Note: List Templates according to the preceding table.
9Collect industry policies and related news
It is not easy to enter more than 10 important and up-to-date information records.
Judging from the nine criteria above, we can see that in addition to the Value configuration and core capabilities, all of them contain descriptions of other elements of the business model, the Value configuration and core capabilities belong to the company's resources and core management team's capabilities. This document will not comment on them.
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ØBusiness Model Definition: In order to maximize the value of customers, the internal and external elements of enterprise operation are integrated to form a complete and efficient operating system with unique core competitiveness, it also provides an overall solution that meets customer needs, achieves customer value, and enables the system to achieve sustained profit.
ØLogical description of business model: It is a simplified business logic that needs to be described using the following elements.
· Value proposition: the value that a company can provide to consumers through its products and services. Value proposition confirms the company's practical significance to consumers. (Sheneshi.cn collection)
Target customer segments: the target consumer group of the company. These groups share some commonalities so that companies can (to address these commonalities) create value. The process of defining consumer groups is also called market egmentation ).
· Distribution channel (distribution channels): various ways for companies to access consumers. This article describes how the company can open up the market. It involves the company's marketing and distribution strategies.
· Customer relationships: the relationship between the company and its consumer groups. Generally, Customer Relationship Management is related to this.
· Value configurations: the configuration of resources and activities.
· Core capabilities: the competencies and qualifications required by the Company to implement its business model.
· Partner Network: a network of partnerships between a company and other companies to effectively provide value and commercialize it. This also describes the scope of the company's business alliances.
· Cost structure: the currency description of the tool and method used.
· Revenue model: A company creates wealth through various revenue flows.
ØEight elements of business models:
Key Words "maximizing customer value", "integration", "high efficiency", "system", "profit", "Implementation form", "core competitiveness", and "overall solution "this constitutes eight elements of a successful business model, indispensable. "Integration", "high efficiency", and "system" are the basis or prerequisites, "Core Competitiveness" is the means, and "maximization of Customer Value" is the subjective goal, "continuous profit" is an objective result.