Examples tell you about the misunderstanding of content update

Since Baidu's strict crackdown on site content, content updates have become a lot of Webmaster's heart scourge. All said that update the article is the site to enhance the weight of the important part, but the webmaster limited manpower, and no energy to write so many original articles, dilemma. Today, I use my own logo Design Network example to tell you some about the content update error.

We first look at the site in the search engine performance is indeed good, webmaster tools given by the Baidu weight is 3. Many related keywords such as "free logo design", "free logo" and so on are in the top three, long tail keyword distribution is also widespread, but I did not spend too much energy to update the content.

　　

　Website High frequency update is not necessary

People who do SEO often tell you that "the site must be kept updated every day." This is really not necessary. My website is to do logo design, this resource is relatively scarce, adhering to the principle of Ningquewulan. Website from the station to now more than 2 years, content but hundreds of, and most of the data are done more early. Now there are good works on the update, sometimes 1 months are not updated, and will not affect the site.

　　

　Content updates are not limited to text updates

All said search engines do not understand the picture, do not understand JS, do not understand flash, only know the text. Therefore, most people are tired of copying other websites all day to modify the article, and then put it on their website. This is called the image of the main site why AH. If carefully observe my logo design station, because is the picture automatic generation system, the content page each page in addition to the title, and repeats the title alt This 30 words about the difference, each page basically is the same. However, you go to search every page, Baidu is included well, many pages also become a long tail word flow source.

　　

　Site content rules only one: valuable to users

My site pictures Even SEO often said "to the picture plus text to improve the original degree of the page" are saved, and the results have the same ranking effect. Why is this? Because that is unnecessary for the user. Search engine is no longer the word to determine the quality of the era of content, who all day so free to come to see your false original article AH. Now the search engine to a large extent to join the user's behavior record, such as the user's stay time, the user's exit rate, the user's return rate and so on. As long as the content of the site is excellent to retain users. Do not care whether the site is often updated, the number of updated text. Of course, if you are a Web site based on information, of course, it is always updated, because it is the means of retaining your users. Finally, let's look at a website that we are familiar with but never updated. The content of the site needs to be updated, it should be related to the type of your site itself, the user-oriented.

　　

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