Examples to solve different industry website title writing skills

Search engine on the Web page of the crawl mechanism webmaster should delve into, spiders will be from the site's meta tags can be detected, see whether the site page can have a unique meta tag, and then judge whether the site has the same duplicate page. With the evolution of search engine algorithm, the title of the META tag is particularly important, the site page can have a good title can get more long tail keyword flow, the author of the example to share under the different industry website title writing skills.

Mall Website Product Title Description

Summer is approaching the mall site also ushered in the peak, sandals become the necessary summer cool products, whether it is an independent mall site or Taobao shop, users will search related keywords to find the corresponding products. According to the classification of sandals can be divided into fish mouth shoes, slope heel shoes, flat bottom and so on, the female market is more popular brands have Daphne, Tata, Belle, Saturday, and so on, potential customers can accept the majority of the price within 100, after the analysis of the product industry information, you can do the following description of the product title such as:

TITLE:2013 Summer section of the original water waterproof Taiwan fish mouth high heel sandals-fish Mouth Sandals--*** Mall Network

Analysis: The above title highlights the rise of the product time, product brand, product type, shape and so on, at the same time the title Plus category, mall brand name, product performance parameters can be more meticulous highlighting the characteristics of the product, the user through the search keyword "daphne fish mouth high heel sandals" brings the flow may be accurate flow, This rate of flow conversion is also very high. At the same time, plus the category list can give users search more similar products, plus the brand of the mall, you can improve the visibility of the mall itself and brand building.

SME site title

With the development of the Internet, small and medium-sized enterprises also break the traditional marketing, to use network Marketing to obtain more potential customers, the website title of small and medium-sized enterprises is to highlight the enterprise's main products, not just a certain product characteristics. such as formaldehyde pollution of environmental protection enterprises, for the main products of formaldehyde description.

Title: Formaldehyde Removal Agent _ Formaldehyde Treatment _ Decoration Pollution Control _ Indoor air purification-*** environmental protection and formaldehyde experts

Analysis: The company's main products are formaldehyde, the products are classified display, and then the scope of the product can be applied to explain, and finally add the brand of enterprises. Potential users are concerned about what products the enterprise has, what the role of these products, products can be applied, and so on, in the title of the site should be as far as possible to address the needs of users, so as to give the site to bring more long tail keyword traffic. This kind of enterprise site mainly do is a nationwide scope, for some enterprises want to find more accurate customers, you can add regional keywords in the title, for some door-to-door service may be the flow conversion rate higher.

Local Portal Information Site title

Local portal site More is to do the regional information, to the local potential users to provide daily life information, more is to master the current hot topics, the topic of real-time to become the core of local sites. Therefore, in the description of local portal information, we should be able to grasp the current hot spots for elaboration. such as the author of the part-time Bar (http://www.jianzhi8.com) information portal, the main is to provide part-time recruitment information, the main is offline part-time and online part-time integration, the title of the site is clear, there is no accumulation of keyword phenomenon. Such as:

Title: Part-time Network _ Part-time job information-part-time bar

Analysis: The main content of the site is to provide users with "part-time" information, the main activity of part-time job is "network", and then is to highlight the brand name of the site, to the user a profound impact. Although the title of this site few characters, but before it is obvious that the main content of the site, to the user a very deep impression, the title of the number of characters no longer, nor is the accumulation of keywords to get more rankings, can correctly describe the core services provided by the site.

Site title is the height of the webmaster to the Web page, the title is the most important factor in page optimization, the title title is equivalent to giving a Web page some content, it tells the search engine spider This page is about what. So the importance of any one page title is the highest, far more than keyword and description.