1. Make code more beautiful than design
When building the front end of a Web page, use semantically coded code. Using descriptive labels to organize the page structure can improve the readability of the content to search engines. This also makes the work of decorating the page easier and cleaner.
2. Use keywords, but to grasp the sense of propriety
Keywords refer to words that describe the main content. It is important to strategically place keywords in a page, such as URLs, title tags (title tag), and the main header tag (heading tag). It is also important to use keywords frequently in the body, but you can't overdo it, or your article may be penalized for keyword piling.
3. Avoid using flash as a navigation bar
No matter how tempting the gorgeous dropdown list is, don't use it. The search engine cannot read the contents of the Flash file smoothly, so the links in the Flash navigation bar will not be tracked.
4. Use a different page title
Each page of your site should have a title attribute, and each page should have a different title. If each page has the same title, the search engine will understand that every page of your site is the same theme.
5. Do not forget the picture
Make good use of the Alt attribute of the picture and describe it appropriately. Search engines no matter how clever, they can not read the picture. Ignoring this will cost you a lot of image search traffic.
6. Do not use generic links
Search engines attach great importance to links. So when you link to related content, use the text that describes the content exactly. For example, when you provide a link to more Photoshop information for viewers, use a description such as "More information about Photoshop," not just "more information."
7. Avoid using pictures instead of text
As designers, we always hope that the more beautiful the work, the better. So sometimes we use a beautiful picture to replace the ugly title text in the browser. Please try to avoid doing so. As I said before, search engines don't understand the content of images, and this is where you write your keywords.
Author Note: I seem to have misled you about this. In fact, we have a way to use the image to achieve the goal, such as Fir.
8. Use AJAX with caution
Ajax enhances the user experience, but don't overdo it. Ajax-generated content cannot be linked to. A good thumb principle is: If you're using AJAX to load a standalone page, try not to use it.
9. Be included as soon as possible
One of the ways that Web pages are indexed by search engines as quickly as possible is to try to get the inner chain of highly popular related niche sites. Submitting to Google is also a choice, but it can sometimes take days and bad luck for a few weeks.
10. Strive for the inner chain
The quantity and quality of the inner chain have a great impact on the site's position in the search results. A good way to get everyone to link to your site is to provide high quality and original content. Another way is to be generous with links to other people's websites.
11. Adhere to the same URL
When you want to create a website, please decide from the beginning whether to use "www". Once the decision is made, don't change it. Search engines will think of www.xxx.com and xxx.com as two different duplicate sites, and search engines don't like duplicate sites.