customers like, web site traffic, major search engine rankings by the former site, is a good site. To achieve these results, the site must have a reasonable structure, fast access, text content, product information detailed, have keywords and descriptive information and other characteristics. In E-commerce, network marketing, to stand out, so that your customers like you, not your competitors.
What kind of site is a good site? First of all, what is the purpose of building a website? Of course, this website can bring more potential consumers to the enterprise, can keep the customer, can let the customer like you, trusts you, thus is willing to do business with you, such website is the good website. From this point of view, what kind of site is a good site? Customers like, web site traffic, major search engine rankings by the former site, is a good site. To achieve this effect, the Chinese Internet Association on May 26, 2007, published in Beijing, "China Internet Association corporate website Construction Guidelines," on the Good site construction standards, proposed 5 principles 8 aspects of the total of 72 items.
The 5 principles are systematic principle, integrality principle, friendly principle, simplicity principle and adaptability principle. One of the most noteworthy of these is the principle of friendliness and simplicity:
the principle of friendliness of corporate websites
The friendliness of the website includes three aspects:
Friendly to users-to meet user needs, access to user trust;
Friendly to the network environment-suitable for search engine retrieval, easy to accumulate network marketing resources;
Friendly to the manager-website is easy to manage and maintain, improve work efficiency;
The simplicity principle of the enterprise website
In the premise of ensuring the integrity of the basic elements of the website, as far as possible to reduce irrelevant content, pictures and multimedia files, so that users with as few clicks as possible and the shortest possible time to obtain the necessary information and services.
Specifically, a good web site requires at least five features as follows:
1. Reasonable structure of the website
Site column settings do not too complex, site guidance clear Unity, the design of a reasonable web page layout, in line with customer browsing habits
2. Fast access Speed
Do not have too many flash, pictures, frames, garbage code and so on. Sometimes too much of the flash is blocking the wall, too slow to open the speed of customer browsing to lose patience, so that the customer file in your site outside;
3. More text content
The text content is many, with the industry product related content more, the renewal speed is fast, can lengthen the customer browsing time, lets him fully understand you, likes on your website
4. Detailed Product Information
Product information detailed and various forms of the list, so that customers from different angles to understand your product features, technical indicators, packaging specifications, service commitments and other information. Especially the latest products, do not forget to release in time on their own website.
5, have keywords and description information
Keywords and descriptive information, you pass to the search engine's business card, search engine to meet you, and by this recommendation to your target customers. So, do the keyword and descriptive information, equal to have a number of search engines, in the world to help you introduce your company and products opportunities.