A plan for an online shopping website with a price of 0.1 million RMB

Online shopping website planning book
Directory
1. Project Overview
II. Overview of market objectives
III. Project advantages and features
IV. Feasibility of project operation
V. Website construction purpose and business model
6. Website development planning and construction progress
VII. Market and sales
Preface
In the current network society, due to technical reasons, the freedom of netizens in the network is subject to many restrictions. We may wish to compare the current online world with the primitive society in the history of human social development. The netizens are like primitive people in the primitive society and carry out a series of collection-hunting activities within the network space they can do. In the face of these primitive people, we can only consider their behavior in the network space in a very simple way of thinking.
How to attract them to our website for collection-hunting activities?
Human needs are diversified. According to Maslow's hierarchy of human needs and the characteristics of the current online society, people who access the Internet have solved the most basic physiological needs in the real world, including avoiding hunger and escaping danger, the pursuit of virtual space on the Internet will be a high-level diversified demand.
How can we meet the high-level diversified needs of internet users?
On the one hand, it is a simple mode of thinking and behavior, and on the other hand it is a high level of diversified needs to meet. How to effectively combine these two aspects will be the key to the success of our website.
1. Project Overview
"Shengli online shopping website" is a new B2C E-Commerce form. With the maturity of Internet broadband and technical applications, and the improvement of logistics and payment systems, we can predict that e-commerce will become the mainstream of Internet applications, which will inevitably affect the lives and economic behavior of thousands of households, and increasingly become an important form of social business activities.
Looking at Internet e-commerce in China, the mall of Taobao 8848, dangdang and the three major portals has become the main distribution center of B2C E-commerce. These websites are developing rapidly with their own resource advantages, it occupies a majority of the online retail industry. In addition, there are still more than 1000 small B2C E-commerce websites in China. Due to the scale and capability constraints, the development is slow, the process is difficult, and the status quo is difficult to maintain, and the brutal competition for the remaining few shares. The emergence of "Shengli online shopping website" has brought about a new atmosphere for shopping websites. Through its own advantages, it provides consumers with a wide variety of products with high quality and low price, any shopping website uses the power of other merchants as the foundation for its website operation. However, the "Shengli online shopping website" has a real product business Place. It uses its own platform advantages to attract sellers to stay online for sales (whether there are any websites available for sellers), enrich its product lines, and achieve a win-win situation, this is the so-called commercial street model. It provides a solid material foundation for diversified products. It can provide strong quality assurance for the professional and humanized products operated on the Internet, and expand from single-product sales to diversified online sales models. Through diversified product recommendations, chain promotions, merchants joining, and other forms, merchants with advantages in goods sources and sales networks can be combined to expand the scale of publicity and promotion and form a good brand effect, increase the credit and turnover rate of product sales, form your own brand and sales barriers, maintain existing advantages, guide Internet consumption concepts, expand sales and service extensions of featured products, and ensure stable and stable performance.