Alibaba store ranking Optimization program sharing

Recently a friend wanted to do Alibaba shop ranking optimization this piece, according to their own optimization analysis experience, give a friend to do a general optimization program document. Today, the small part of the webmaster platform and you want to share with fellow webmaster colleagues, convenient and we can discuss the common research.

The following is the complete content of the optimization scenario document:

In fact, regardless of independent website optimization, Ali shop optimization, or Taobao optimization, or software structure optimization, the end is around the "user experience." We this is in Alibaba China station opens Ali shop. Ali Shop ranking optimization is mostly in the details, it can be said that the product itself to do optimization. Because we must not be able to change the shop procedure code. Then you can do from two points to improve: one is the shop itself, the second is the product itself. Why change? One: Around the user experience two: Ali search rules (it must also exist a crawl program, crawl shop content, index calculation, ranking show these processes, of course, the ranking rules include a lot of factors).

From the shop itself, the big things can be changed.

　　

One: Shop navigation changes can be appropriate to increase the relevant page sheet. It can provide users with relevant content, but also allow Ali's crawler to retrieve product-related information.

　　

Second: Column Description name For example, you are doing clothing wholesale this piece, the latest product column name can be changed to become: Knitwear the latest products, add the appropriate keywords. This can be seen in the search rules.

Third: The product Classification This gives the search rule to look, should also conform to the user behavior. For example: Apple phone and ipone6 is not the same level of classification it is definitely the Apple phone is the first class classification, Ipone6 is two level. Their corresponding URL URLs are also different.

After the shop itself changes, then the details of the optimization reflected in?

The most basic factor:

One: You open their business members of the length of time (good faith), good faith index higher the better. Needless to think, the treatment of members and non-members must be different.

Two: Customer service online time length you often not line, give you rank why the customer sees your product, has the question not to be contacted how you do.

Three: Whether often update your shop similar to a website, often users online a site, no longer tube it, to the site, is a dead stop. What does Ali give you rank, this is also the user experience a little embodiment.

Four: More in the Ali forum to Post, write about their company's products, or product advantages, exposure to your store, and then your blog content updates.

Other factors (mainly on the product):

One: Publish the title of the product is very important, highlighting the keywords of our products, especially the long tail of the keywords, but do not pile, such as: Clothing summer cheap wholesale manufacturers, so that users in search can do a lot to match.

Second: The product attribute description content can only be original, high quality and so on. Add the optimized keyword inside again to be possible. Don't pile it up.

Third: The product's popularity includes the product turnover, the comment, the collection and so on. It is this product is very hot, users like the same, then Ali will directly recommend the top.

Four: Transaction level the buyer's number is a new number, or a high level number. Whether the new number is cheating and so on.

V: In batches of products can be updated daily shop products, maintain a stable frequency of updates.

VI: Do not know Ali shop released products have no expiration time, if there is, then the expiration of the product should also be set up, as far as possible as a short point for good.

Seven: The time of the product and update the time on the shelf is in line with user behavior habits, staged shelves.

Eight: The price of products can be disguised as a set of low to allow buyers to do more than that, so can also most of the turnover.

Nine: The use of good window recommendation function It is preferred to the ordinary products, the rational allocation of the use of good resources.

Above is the complete Alibaba rankings optimization details. Small make up to say: to Alibaba rankings optimization this piece, the domestic stationmaster research should not much, everybody is aimed at search engine, it is relative Taobao ranking optimization also relatively unpopular. Optimize Alibaba shop rankings, it does not contain any technical issues (in addition to domestic brush sales brush comments such as cheating), as long as the details, adhere to the implementation of the Force, but also afraid of no potential customers? Are you worried about rankings?

This article by the Zhengzhou website Construction (http://www.hnxblkj.com) original start A5 stationmaster NET, reprint please keep the link, thanks.