Android mobile games released weapon spectrum, android mobile phone Spectrum

Android mobile games released weapon spectrum, android mobile phone Spectrum

Collation

In the spring of 2013, as the company entered the mobile game publishing industry, it witnessed the entire industry boom, struggle, shuffling, and silence. From hundreds of games, hundreds of releases, to now hundreds of games, several releases. After a round of shuffling, most publishers have been overwhelmed by several platforms and large publishers.

Each department in a publisher has a different distribution process. The operating platform must go through game pushing, online channel application, game activities, and other steps to smoothly release the game and make money. The marketing department should also experience news exposure, advertisement promotion, promotion activities and other means to let more people know about the mobile games to be released. Generally, these two departments work closely together, but what kind of procedure will they go through as a programmer and keyboard dog in a publisher? Let me explain the following.

Positioning

 

At the beginning of the release, most of them were some intermodal platforms. After several years of experience and rollback, the standalone platform accumulated some platform resources and user resources and went out to Shanghai, beijing has launched several games with IP addresses. As a result, many publishers did not have their own R & D teams when they first entered this field. Instead, they acquired valuable games to package, release, and operate them. So the programmers in publishers are not the same as programmers in R & D vendors. They can make changes to games and so on. They can even be said that there is no need for programmers in the releases, however, with the advent of ShareSDK and the application of the same principle in the mobile game release, AnySDK and other mobile game release tools emerged, the program in the publisher becomes the developer of these sdks, and the code dog is doing this to release the SDK faster and more conveniently, we call this department the issuance Technical Support Department.

Weapons

All right, the imaginary thing is over. Let's talk about it. First, let's take a look at what the publisher's programmers will do.

Weapon 1: Unified SDK

What is a unified SDK?

I wonder if the reader knows that there is a ShareSDK tool on the sharing tool. If we develop a sharing function, for example, sharing an image to a QQ space on a mobile terminal, we need to connect the mobile terminal to the QQ space or share it, however, these connections are not a simple piece of code to complete, and ShareSDK's job is to make the access to these sharing functions easier, with only one piece of code and one statement.

Similarly, the unified SDK is used to integrate the sdks of major platforms or channel vendors, so that game developers do not need to change more code when connecting to multiple sdks. They only need to manage user IDs, order id. the SDK access process is as follows:

In this case, the implementation of the packaging system is based on the unified SDK to implement a highly unified interface. If the unified SKD does not unify and layer the interfaces of the sdks of major platforms, the packaging system cannot be used.

Weapon 2: Packaging System

The unified SDK unifies the interfaces of the sdks of major platforms and provides them to game developers for access. You only need to connect to the unified SDK once and then the SDK from other channels can be produced through the packaging system. Its working process is as follows:

1. decompile the package

2. copy and paste to replace the SDK package

3. Modify the attribute value signature package

4. Obtain a third-party channel game package

Weapon 3: Order System

The Order System becomes very important because it is related to items that make money. The order system not only records the real-time payment rate of the game, but also helps the game filter cheating orders. As you can know, the order system mainly includes two functional modules: 1. Order query 2. Replenishment function.

The ticket filling process is as follows:

Weapon 4: data reports

Another function of the unified SDK is data collection and data analysis. By collecting more game data and channel SDK data, more data is provided to the Operation Department and market department.

Data reports are the scope of page display. You can use various reporting tools.

Summary:

In the mobile game industry, that is, the Internet industry, the game industry is changing with each passing day and the update speed is fast. Maybe a game may only be released for three months from the R & D stage, but the homogeneity is exceptionally high, for example, if a game of the Three Kingdoms type or a game of the westward journey type needs to quickly occupy the market, the first condition is that you are the first game to appear in the market, so R & D should be fast, the release speed is also fast. How to launch more than platform channels in is the primary task. So the publisher's programmers need the above weapons to cooperate with the release.

PS: spoiler, the next article brings: the first of the four major weapons to be released-Unified SDK Creation Rules

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