Current mainstream technology in computer technology and its social demand investigation report

I. Current state of development in the Internet sector

1. Internet hours

In the first half of 2015, internet users in China were up to 25.6 hours per week, down 0.5 hours compared to the end of 2014.

2. Overall Internet Application Status

In the first half of 2015, China's personal Internet application development accelerated differentiation, e-mail, BBS and other traditional Internet application utilization rate continues to lower; search, instant communication and other basic network applications tend to saturate, the direction of the connection service gradually developed; Mobile business applications develop rapidly and become a new growth point in stimulating network economy Network payments go from line to line, and the usage rate grows rapidly. In addition, the online stock market has become the focus of the Internet users, because of the user diversion, so that the network balance of financial applications to increase the utilization rate of stagnation.

① Application of information acquisition and the development of advanced technology to realize personalized service

Search engine, network news as the basic application of the Internet, the usage rate are above 80%, in the next few years, this kind of application utilization rate of space is limited, but there will be a big breakthrough in the use depth and user experience. Search engine, multimedia technology, natural language recognition, artificial intelligence and machine learning, touch hardware and other technologies to explore the integration to promote product innovation; In the area of Internet news, with the support of "algorithm", news clients can quickly analyze user's interest and push the information they need to realize personalized, accurate recommendations and enhance the user experience.

② Business transaction Application steady development, the payment tool growth is obvious

Network trading applications after years of development, in the domestic market has gradually entered a stable period, although the user scale growth gradually slowed down, but the absolute size of the end of 2014 has a different range of increases, including online payment tool growth is most significant. The reason, online shopping applications due to the large user base, it is difficult to gain a breakthrough growth; group buying because the low-priced model is difficult to continue, is trying to "buy a" transformation, and payment tools due to the increasingly sophisticated mobile payment technology and equipment, and "online payment offline service" model gradually mature, is gradually being accepted by more and more users.

③ Financial Services Network application development followed the market environment

In the first half of 2015, the development of network financial services followed financial market changes. With the rise of the domestic stock market in the past year, the user scale of online stocks increased significantly, as of June 2015, online stocks of users reached 56.28 million, a 47.4% increase from last year. As a result of the easing of monetary policy in the first half of this year, the continued decline in the money-fund yields and the user diversion from the stock market have stalled the use of Internet balance banking applications.

④ Entertainment Applications The overall user size remains stable, the use of the rate of mutual

Data show that the overall user size of entertainment network applications in the past six months basically remained stable, in addition to the network literature user size slightly decreased, other entertainment applications, the size of users have increased; In terms of usage, network literature and network music user usage has decreased, network video and online game utilization slightly improved. Overall, entertainment applications as the first type of network applications, after years of development of user scale and utilization has gradually stabilized, and in the past six months, the exploration of new business model has become the main direction of its development.

Second, the main technology in the Internet field

Mainly includes the information acquisition class application search engine (multimedia technology, natural language recognition, artificial intelligence and machine learning, touch hardware and other technology exploration and fusion) and network news, business transaction applications of network transactions and online shopping, financial services network application of online stock and network balance financing, entertainment applications of network literature , network music, network video and online games.

Iii. recruitment of enterprises to the Internet field needs

1. A large number of cross-border, mixed and emerging companies emerged

In this connection, a large human resources organization, including 487 Suzhou Enterprises, the nationwide million companies surveyed, yesterday formally released the second quarter of 2015, the employer's willingness to recruit survey, said the Internet + "is to bring profound changes in the enterprise, the investigation, said" to the company's "business model has a profound impact "," The enterprise business direction has undergone significant adjustment "enterprise, accounted for 25%. Accordingly, in Sioux City Enterprise, the plan increases the proportion that the university, the vocational school graduates recruit to be 43.3%, 35.1% respectively.

The survey, the country has more than 10,000 enterprises, of which there are 487 enterprises in Suzhou. The surveyed companies cover 61 industries, including 11 industries, such as Internet, e-commerce, computer software and finance, more than 500 enterprises and 72% non-listed private enterprises. Surveys show that "Internet +" has a significant impact on employment, e-commerce, education, express and intelligent manufacturing industries such as entrepreneurial companies, transformation enterprises, a large number of agglomeration, bringing a lot of employment opportunities. 84.7% of companies said they planned to recruit more employees in the second quarter than in the previous quarter, more than 2.5%. The reasons for this are "business expansion" and "employee turnover", accounting for 45.5% and 24.7% respectively.

"With the development of the Internet, a large number of cross-border, mixed and emerging companies have emerged, but also created more commercial rivals. "The company's Suzhou marketing director, Slipen, told reporters that 25.3% of the companies surveyed said that the internet had" had a profound impact on the business model "in the past 12 months, and that One-fourth of the company's business direction had undergone significant adjustments, with 21.5% of the companies ' profits significantly reduced. 17.9% of enterprises last year, "more than 10% of employees voluntarily quit", of which 80% of employees in the size of the small and medium-sized enterprises under 500 people, these enterprises are generally facing shortage of manpower, while deeply feeling the high cost of employing.

2, the enterprise to the higher education talent recruitment demand increased

Due to the market competition and technological innovation to the young, knowledge-based talent, the company's recruitment needs for highly educated personnel has increased. The survey showed that the plan to increase the number of college graduates recruited 41.6%, higher than the first quarter of 37.2%, the plan to increase the number of vocational school graduates recruited enterprises accounted for 33.2%, slightly lower than the first quarter. In Suzhou, the second-quarter plan to increase the recruitment of college graduates accounted for 43.3%, increasing the number of vocational school graduate recruitment accounted for 35.1%. Internet, e-commerce, computer software, finance, investment, securities of the three major industries, the recruitment of college students need greater.

In this regard, Slipen that the three major industries have obvious characteristics of the Internet, a large number of enterprises and financial agglomeration, technology development, application and network marketing is more dependent on the recruitment of staff in favor of college graduates. It is noteworthy that some of the new companies, small businesses operating variables, lack of discipline and patience for the use of talent, talent recruit more, go also more. The survey also found that the recruitment needs of mature talent increased significantly. 66.7% of companies are planning to recruit young employees with two years of working experience, with 38.2%, 32.4% and 24.6% of middle management, mid-level technology research and development staff, and no working experience. The demand for top management was 15.5%, and the chain increased by 7%.

Slipen said that since a number of internet companies first chose to set up and layout in front-line cities, 45.1% of the respondents were mainly in Beijing-Shanghai-Shenzhen, a high-level recruitment talent, the proportion of the same period last year 5%. Data show that in the second quarter, the proportion of employees recruited in east China has refreshed record, up to 35.6%, the chain increased by 2.5%. He said that in the second quarter of cities in the recruitment situation, Shanghai is still the largest number of enterprises in the country to recruit the city, and continue to maintain a monthly online post rising record. In the two or three-line city, the Yangtze River delta Economic Zone, Suzhou, Ningbo, Hangzhou, Hefei, the enterprise recruitment demand performance is more prominent.

Iv. future development direction of the Internet field

The internet has been developing for more than 10 of years, and although it's not long, it's already very mature, whether it's information, entertainment, video, e-commerce, search, chat or social.

These areas have been monopolized by the internet giants, for our little Lou Lou is really a kind of misfortune, monopoly will make the development of the Internet lags behind, but there is no way, because today's internet giant pattern has been formed, we have to do the share, and there is no equal consultation.

The future of the Internet will be the direction of development, many people are optimistic about the mobile Internet, of course, due to the rapid development of mobile phone terminal equipment and so on, so that the field presents an unprecedented good situation. Of course, the threshold of this area is very high, the average person is difficult to squeeze in.

I personally think the future is the world of the cloud era, everyone's data will be stored in the cloud database, so that both safe and efficient, the future of the Internet applications will be more transparent, more reasonable, more diverse. Instead of looking for something, users can intelligently find what they're looking for, whether it's learning or entertainment or something else. By then, believe that the function of the search engine will be weakened, just like the paper word media is that mainstream, but now, has become so inconspicuous, has been squeezed to the edge, the future of the search engine may also have such a sign, but not 100%.

Because many netizens are still in the primary stage, there are some even computers have not touched, so, search engine is still very market, once people's network knowledge is very familiar with, the future of computer, Internet courses become a necessary course, I believe that many of the future Internet products will be weakened, Because the times in the development, so the Internet company also have to follow the development of the times, if not conform to the trend, then eventually will be eliminated.

Current mainstream technology in computer technology and its social demand investigation report