Design banner: Banner design of Chinese web design

Article Description: Chinese web design sharing the first play "banner design".

Many students feel that doing banner is simply to put a few pictures, dozen words, a little technical content, like many portal banner is basically edited. I think it is not so simple, in fact, a banner can be studied is still a lot of things, and do a banner is not difficult, difficult is in a short period of time to do a brilliant banner.

The topic is generally by the template to spell, the more important topic, the banner part is by the designer to complete, a banner quality went up, the whole topic quality sense and grade also went up, so this part to the designer to do is also attaches importance to the performance of quality, this undoubtedly. But banner, after all, is not more than a large project, from the design cost can not give too much time to the designer, so designers sometimes rely on the accumulation of experience, occasionally the hand, the quality is good when bad, more afraid of when there is no experience, no clue, no mood, there will be nothing in mind, do not know how to do, so the more anxious the more chaos, The more chaotic the more urgent, the last rush, this state of the estimated also not good things

In the exclusion of technical means of the premise, how to pass some experience of thinking, so that banner design to achieve satisfactory results, the following is personal experience, welcome to PAT Bricks!

01. Clear Theme

We can compare the top and bottom two graphs, it is not difficult to see the importance of clearly express the theme!

02. Highlights of key words

In the banner design, the key words and headings must be done to make the user easy to identify, the above picture of the subject information and prices do not clear, so that users read very hard.

The correct arrangement should look like this:

03. Conform to the reading habit

The following arrangement is more in line with the user's reading and browsing habits:

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