Design Viewpoint: The foundation is not good at design work can you?

For a long time, always have the design aspect of the students or the introduction of white in the mail, QQ, MSN and other channels to publish a kind of anxiety: my foundation is not very good, can I engage in design work? For such a question, I generally have two reactions, first, I think this problem is too big, a bit of self-denial meaning; second, you know that the foundation is not good, you go to fill the foundation Ah, what gossip with me. Later I found that this is a bit of honeys, first of all, maybe the other side is to ask me how to do, and then they may feel that my "foundation" is very good, in order to get the canon, to avoid being cheated by some of the money. For the definition of "foundation", each person's understanding is completely different, in the design, I can only talk from my own understanding, it is not the truth.

In fact, there is no basis for the question is not focused on their own did not play a good foundation, instead of worrying about whether you can go on, if you've just stepped into the industry, you might be able to play the following: Poor foundation-lack of confidence-timidity-it's hard to make a grade-full head package-income reduction-no sense of achievement Want to do this line? Similar questions I have seen in certain stages of my life, and in other ways you will find it not difficult:

1. The basis of design is not the basis of painting

"I don't think my foundation is very good, should I learn to sketch first?" "-This is the general opening, this is also a little bit of edge, even more outrageous I do not give." If you need an answer, I can tell you, design and sketch a dime relationship does not, sketch learned can edify sentiment, but can not help improve the design ability-if you occasionally use sketch knowledge to draw some material, improve visual performance, then it is possible. Design is of course related to beauty, but design with emphasis on observation, analysis, problem-solving, improve quality, rather than artistic expression, resulting in this misunderstanding and our small acceptance of the narrow art education, once I also think that the mention of "beauty" is related to painting, calligraphy, dance related.

Design is a modern business society only activities, it can be used for reference in the direction of some artistic perspective, but regardless of its purpose or application areas, and art still has a small gap. So the skill of painting is not to learn also can? I think with the computer technology and various creative media rich, painting skills dispensable, but the ability to grasp a certain hand-drawn (such as rapid drawing sketches, etc., which is very important in industrial design) or very good-I mean, you do not equate painting skills with design skills, Sketch is definitely not the first lesson that students of design majors should have.

If the university stage of design education into a few points of time, then I think the following skills training should be focused on: hand-painted ability (including sketches, modelling, tool creation, etc.) 30%, computer implementation capacity (design software, network use, knowledge management, resource integration) 40%, The ability to observe society and the ability to communicate with design objects (including products and people) 30%. If you can do all these things strictly, then I believe that you are at least a qualified design graduates after graduation.

2. Life experience and educational experience

Domestic graphic design sector will be called Jin Dai Strong, Alan Chan, Han Jiaying and other masters, feel the design, is to rely on accumulation, experience, qualifications ... yes, I do not deny, but you know their name and experience will not make you like them, characters and characters do not have the ability to replicate, you whether 40 years old, Maybe it's just a melons. The foundation of the design is actually from you born has already begun, your life experience tells you the social law, the human and the human emotion question, the daily necessities, the sickness and death, you contact any thing all constitutes your thought element, And how these elements can make your work focus on the correct problem is as a designer you have to solve; Your educational experience determines the angle and the way you look at the problem, I am not talking about which university you are admitted to, what diploma you have, but whether you know enough in the process of education, if you are lucky, Meet some good teachers, then you will go a little detour, unfortunately, most of the domestic design institutions are in the manufacturing of this detour, for your own future, I suggest you read the following rules-Save all the time as long as the exam, seize all the opportunity to more contact with society.

Your foundation comes from whether the initiative from life to perceive the "design" of the part, in fact, we say observation, but some people squint, some people myopia, some people youyanwuzhu, the natural difference is very big. When I was a child (in the 80 's), I liked to watch RTHK TV dramas, in addition to those dog blood plot is very easy to pass the time, I particularly like to see the end of those subtitles, there are a lot of RTHK advertising-sponsored customer companies, will be in the end of their own logo, those logo I feel very beautiful, I draw a picture. This is basically not a design exercise, but this habit has kept me sensitive to visual design, do you want to say this is your foundation? I think I can say yes, but I can't teach you, because the stage of happening is too long.

If you have been delayed in the root, then I suggest you from your child (also can be understood as your employees?) To take a serious look at his interests and the characteristics of his life, and choose a "design watch" worthy of his time and energy. Far more than the expensive tuition to learn what the Chinese do not understand the ballet is much better-well, I certainly do not say that ballet is difficult to understand, at least I want to install B will also look.

3. Good aesthetic and understanding ability

The lack of aesthetics in our life, you go outside to see the building that can remember not many, can see a few ads, can appreciate the limited clothing, this is a social period of vacuum, we will not change, but we can request progress, look at what can be called Classic and not boring works, photography, Design books, daily necessities, and slowly change your "design space"-everyone's environment is a "design space", what kind of space you live in, determines your perspective and mind, as well as your aesthetic ability, so a full of soil and turtle material environment will make you finally become a turtle.

In addition to its innate sensitivity to shapes, colours, proportions and rhythms (which may benefit from prenatal and reproductive conditions, but there is no data to support this tradition, and it's all about training, and I can't say a few words about how to improve my aesthetic ability--if you're a friend in my life, it's up to me to maintain a level. , if not? It's a blessing, a retreat-and, of course, for more people with a good sense of beauty, I might be a turtle too. Aesthetic must exist in the environment and historical conditions, there is no absolute best and the worst, time can turn one and ugly all washed into a beautiful.

The ability to understand is the result of personal character and education, the so-called good understanding ability I think is: The same thing, a thing, a phenomenon, you can from the positive and negative two aspects to consider, and finally can adhere to their own ideas for analysis, not because most people's influence and give up the right decision. For designers, this quality is particularly valuable, how to develop understanding ability? Try to find the truth of things, if a sentimental thing you temporarily do not penetrate, also do not believe that the five Mao party, or the two blocked, from the history, political, economic, scientific reasons, far more than to see an end of the Earth's post come objectively. Good understanding comes from good materials and communication, choose the right material, the material can not tell you, find the right person to help you analyze.

4. Enthusiasm and time input

These two points is you can be engaged in the future design of the real foundation of the industry, do design in our country is still a technical matter, so the necessary time investment may affect your entertainment, communication, boring habits, and even make money, you are willing to insist? Do you still have a passion for design if you have 2 consecutive weeks of overtime and no overtime pay? This is difficult for anyone, I believe I know the excellent designers, at least not forced to make a living to do the design, at the beginning of their work with the design of the vision and ideals, despite the foot of thorns, traps countless, but also did not reduce their slightest enthusiasm. In the Chinese design circle, how many people keep such enthusiasm, you may be one of the few.

It's easy to keep warm, all you have to do is make sense of what you do, such as: you design a cup, because ergonomic optimization makes the elderly and easy to use, this is a very meaningful thing, but if you are only a day in the printing press batch processing a large number of inkjet pictures, What you do is the machine can replace things, for their own meaning is not very big, you have to quickly improve their value added. When you see this, someone will jump out and say, "What's wrong with us doing something like this to make a living, to support our family?" Doesn't that make any sense? "-Yes, the pressure of life is everyone's meaning, but this is not the scope of design, it has become a life, perhaps you are content with this situation, you have been unable to progress, not you do not have the ideal but the reality that you do not have the guts to throw away a lot of things."

5. The family, the environment, the ideal soil

This is the ultimate reality, as want to enter the design industry or design college just graduated friends, I have to tell you, you can become a designer, not their own decision, head hit the south wall will stop called SB, know the time to turn to the north wall called nb-Designer after all is also a job, The value of work is reflected in whether to get a better life, some friends think that the design does not look tired, easy to draw point map, there are thousands of of the salary to take, sit in the office, Air conditioning, move the mouse on the line, then you are too two. In my celestial, in addition to civil servants and the second generation of Fu, any industry has other industries do not know the hard and pay, work is just work, salary is due to performance, compared with farmers, farmers have at least a piece of their own land and tools (of course, ownership of the country), and the designers use the computer or the company, can not take away.

In addition to Beijing, Shanghai, Shenzhen and other eastern China's more developed cities, designers look so Renmogouyang, the mainland's two or three-line city also has a large number of design industry practitioners, they may struggle with the customer's constant picky and price, perhaps struggling with the boss at any time with lower pay for the threat of graduates, Perhaps struggling in an environment where information is blocked, it is more likely to be "resigned" because of the growing age .... I know most of them started out with a heart that was designed for design, but it didn't look beautiful, and it wasn't actually a beautiful life. Designing in China is not a lucrative business, although we have been advocating design is productivity, it is just a national face of some rhetoric, we are far from the design-if you have a heavy family burden, if your environment is really difficult and blocked, if your education has never appeared in the "Design" The wording of the request, I think for your life, design is not the most suitable for your industry-you can love it, appreciate it, but do not regard it as your career, because the business needs a dormant period, this period you may starve to death.

If you have a passion for "not designing me to do" in the short term, there is no family, children, lower education, the pressure of financial difficulties, then I support you into the design of the tide, maybe you are the next one, and your solid backing, it is you can not hesitate to capital. I would like to recommend that you see a film, Kitano's "Achilles and Tortoise", you will understand that the insistence is not so the quality of the cow B, pay the price you may not be able to recover.

In the rational understanding of their current situation, you will finally understand what is the "foundation" of your design, who you need help, where to start efforts, of course, even if the ideal in the face of reality so fragile, you still have a brave heart.