Enterprise Internal SEO Training Plan Book

May 19 The author wrote a title: Talk about the company's internal SEO training article, mainly elaborated in the company's internal SEO training of importance, and find who to carry out SEO training work. But there are some generalities, and without a more detailed plan or proposal, it's still a bit foggy. Because it involves all walks of life, so I can not be exhaustive. Here from the author familiar with the foreign trade industry to start it, specific to different industries, the actual situation will often have differences, then the content of training must be targeted. All right, the gossip is over. First to analyze the company's internal current situation, if it is relatively large company is the SEO department.

First of all, analysis of the author of the Foreign Trade company SEO Department of the actual situation.

Once the author of a good friend to ridicule me: "Do foreign trade SEO is not the hair outside the chain," although only a joke, but the way out of the heavy in the foreign trade SEO. To be honest, most of the time we are out of the chain, the station is only updated products or news. There is too little to do in the station, there is no way. After all, foreign trade industry can not and brand station, Enterprise station. Enterprise Station as long as the rankings do go up, more is the maintenance station. And the number of foreign trade stations, cyclical short, the need for a short period of time effect. It is also necessary to adjust the optimization steps and methods according to the characteristics of the product. At present, the author of the company's new few fresh graduates, may not know what SEO is doing. In addition, because the staff has long been "only to hair outside the chain, oblivious." So the knowledge of SEO theory is very little, not to the SEO form a whole concept. There is also a lack of methods to find out what to do with the chain resources.

Then, analysis of the author of the Foreign Trade company SEO Department and other departments of communication.

SEO departments can not be isolated, the need for technical departments to support the force. SEO after all to deal with the site, the site's page design and program development needs and SEO personnel to communicate well. At present, the author of the company in this respect to do well, but there are still deficiencies, mainly in the development of SEO-assisted software. Have a good SEO auxiliary software can greatly improve the work efficiency. For example: Develop a Google Web site collector that can quickly capture the URLs you want.

Finally, based on the above analysis of the actual situation to develop an SEO training plan.

The above analysis of the foreign trade companies are exposed to a few problems, here first listed, and then targeted SEO training:

1, SEO basic knowledge: About the basic theory of SEO knowledge is actually not much, as long as we usually go to Baidu more. or more to visit the SEO forum, webmaster class site basically almost. SEO forum I recommend seowhy, the above collation of a lot of SEO basic knowledge and concepts. For example: What is 301, what is 404 page, and so on. Webmaster class site I recommend A5 and Chinaz. It must be noted that there are a lot of things involved in the code, so here is the technician to participate in the explanation. Of course, if the teacher or director of training to understand the technology that is another matter.

2, the outside chain skill: above already mentioned the foreign trade SEO most values is the outside chain resources, the outside chain type has many. Perhaps for just contact hair outside the chain of children's shoes, it is not clear, then you have to explain the types of these kinds of outside the chain in detail. Then you have to share their experience and skills to do outside the chain, such as: How to find more outside the chain, where and others to change the chain of resources.

3, the use of SEO auxiliary tools: In fact, many SEO operations can be replaced by software, but also can not blindly rely on software, after all, manual is the safest. Companies according to the actual need to develop SEO aids, we must teach you how to use.

Summary: Through the company's internal SEO training can let new people quickly understand SEO. As talk about the company's internal SEO training mentioned in the question, but also to improve the ability of the SEO team to combat the important link. The above content for you may not be helpful, as a reference bar.

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