Enterprise Station optimization: Search for large but less competitive keywords how to find

Enterprise Station Optimization: A large number of search, but the competition is small keywords how to find. (SEO master Drift, rookie to stay.) )

Because the enterprise site has not been how to promote, looking at the company's website traffic does not go, the Enterprise station webmaster want to do their own promotional site, is you what will you do?

When the enterprise website starts to optimize, the performer does not know how to choose the keyword, facing the competitor's advertisement bombing, do you want to find out your opponent has not noticed the big traffic key word? What are you going to do?

The new station how to find the high quality key words, can obtain the traffic?

High quality keywords inside there is a large amount of search, but the competition is small keywords, how do I find this keyword?

Collect keywords related to website content. Search in the major sites, find useful articles on the site, look for available information, such as using Baidu to find some of the keywords associated with the site. The collected data are then classified and sorted into a lattice database to give the corresponding name. Allow the Web site to be more compatible with these words. Our content today is to share some of the experience of finding keywords.

1. Find some valuable keywords

Always believe that customers can represent the value of the site, if your client is not cold to your station, the value of your station does not exist, my station has to do the bidding, so often to pay attention to the word every day customers click, the Niang heart too ruthless, some words click, the price of each year is higher than the CPI. So some of the high click of the vocabulary I want to do through their own efforts to do up the rankings, but these words have been ordered by the great stations, you are new to the station or find another word it! Let me say the way I found a high quality word.

　　

If our webmaster is a person looking for English training institutions, that is, your site target users, you may use what keywords to search. I will be some of my site's common keywords out: The general can think of the word is "Xiamen English Training" "English speaking Web English", "Xiamen English training Institutions which good", "Xiamen English Training Institutions" and so on, and then take out a paper pen to list a list. Then go to Baidu Index inside check, daily average search his quantity how. Note Here, the time width is best to choose half or 1 years. As you can see from the figure below, the English spoken web English "search the most, almost to 4000 +, such a good word, the competition is very low, directly related to the" Xiamen English Training "and other words, the daily average flow of about 120, the difference of 108,000, in addition to other training institutions index can be queried. Roughly analyzed, "English spoken web English" The word flow is the largest, compared to the "Xiamen English Training" and other words competition is much less, because we found that "Xiamen English training" and other words are almost before the bidding customers, and the previous discovery of the "Big gold Mine" but there is no competition. If the novice is not sure to surpass the competitor, can consider the key to optimize "English spoken web English" This has certain flow, the competition is relatively few key words.

Said above is a webmaster's transposition thinking to find the key word method, some of our webmaster can also use Baidu to provide some of the functional applications to find keywords. such as the use of search engines to provide related words.

2. Use the relevant words provided by the search engine.

In Baidu or Google search, it will be in the search results page directly below the display of a "related search" toolbar, these words are closely related to your keywords, users are actually using the word, do not ignore them, they also recorded on your paper. I still use the word "English spoken" and "web English" to search, notice in the search for relevant words, some webmaster will suggest that try not to choose too long or less flow of words, or the search out the word correlation may not be too high, I do not agree with this argument, because this situation is limited to the absence of brand words, You will find that some industry hot words add brand words, for example, we said in the previous article, it still has a large flow potential. This finding is especially true for friends who do Amoy.

3. Check your competitor's keywords

In general, competitors are easy to determine whether or not we are familiar with the industry we are going to do. First choose a word that you think is bigger, to Baidu or Google search, according to the ranking order and relevance, to find the top 10 competitors, one after another to browse and analyze their website, to see what their target keyword, compared with what they envision different, also recorded for future use. Of course, these keywords also need you to use the Baidu index or Google keyword tools to check some, see there is no flow, no flow of lost, large flow can be considered the key keyword optimization, flow small can be placed in the article inside the page to do long tail word optimization.

The above is the Xiamen Web English training to do Baidu keyword selection of some common methods, do the site is so, with a ranking of the quality, like a solid product, the quality of the good things of course to buy more customers. Excellent site planning and SEO, is the site of the "leaflet." When Baidu and Google can be very convenient to search our website, our sense of achievement arises spontaneously.

Reprint please specify English speaking web English http://www.xmwebi.com.cn, respect web English spent time and thoughts, welcome those who want to learn English friends to come to consult.