Firefox browser 3 big different points

November 26 afternoon, Firefox browser in the Guangzhou locomotive restaurant and Guangzhou and neighboring city friends had a close contact, activities to share the latest features of the Firefox browser and progress, the scene demonstrated the Firefox Application Center and Firefox HTML5 support and use skills. In addition, the event also specially invited Ms. Mary Colvig, marketing director from Mozilla headquarters, to explain the important impact of users and communities on Firefox. Here is a summary of the activities and you share the Firefox browser and other browsers, "three major differences."

Different goals and positioning: customer first, not chasing business interests

In this Guangzhou sharing event, Mary Colvig's keynote address is: firefox:the people ' s Browser. Friends who know Firefox Firefox are aware that it is a free open source browser launched by the Mozilla Foundation, and that the Mozilla Foundation aims to promote innovation and diversification of the Internet. To user-centric, improve user experience, protect user privacy, has been Mozilla Firefox's own product requirements.

Firefox Firefox has a very significant difference from other browsers: it is not driven by business interests, but is user-centric. Unlike Microsoft and Google, Mozilla is a foundation, it does not come from the pressure of shareholders, not driven by commercial interests and influence, can let the product truly user-orientated, according to the needs of users to carry out product development and innovation.

Mary Colvig many times in the event that Firefox wants to create a user's own browser that gives users the best privacy and maximum level of control. Although the current browser market is very competitive, Firefox is undoubtedly facing multiple challenges, but our first step has been successful, now the browser market is not only IE, it has presented a diversified market pattern. Competition will enable all browser manufacturers to continuously tap user needs, improve product performance, thereby driving the entire browser industry to progress. This is the purpose of the Mozilla Foundation.

Different ways to promote: a strong community base, a wide range of Word-of-mouth communication

The success of Firefox is inseparable from the development of the community. In Guangzhou, Mary Colvig mentions that Mozilla has fewer than 600 employees worldwide, and Firefox Firefox has 400 million users worldwide. This is a very disparate set of data, and Firefox's secret weapon is the powerful community behind it. This includes both the underlying developer contributors to the source code, the authors of the Firefox extension, the Friends of the local product localization team around the world, the core users who help Firefox test and submit bugs, and enthusiastic users who are actively answering questions to other users in the community. With everyone's support, we can make Firefox's products continue to optimize and enrich, and successfully change the pattern of the browser market.

Another point, unlike commercial companies, is that Mozilla rarely uses advertising as a way to promote Firefox. "As a foundation, we do not have the strong marketing capital offered by commercial companies," Mary Colvig said in a 26th event. However, we have a strong community, our products have been through effective word-of-mouth dissemination, has won the love of many users. Mozilla Firefox will continue to use this promotional model for future promotion.

Different products: to provide users with more high-performance and easy to use, to provide developers with powerful tools and platforms

With the rapid development of technology and the white-hot competition of browser products, Firefox has launched a rapid release program this year, releasing a new version every 6 weeks to deliver the latest features and features to users and developers at the fastest speed. In this event, two engineers from Firefox have also demonstrated and explained Firefox's newest Application Center and development techniques based on HTML5.

As a user-focused product, Firefox will continue to optimize the user's privacy and control in future releases, and will make greater improvements in user experience such as startup speed, memory footprint, and so on.