SEO purpose and search engine is the same: to give users valuable content to help users deal with the content of the Web page. Dear SEO, you are the most diligent group of people in the Internet industry, you can endure humiliation, alone face all the doubts and disdain from superiors; you can withstand loneliness, like a robot, a person to do repetitive simple things, you have a strong resistance to stress and endurance, able to work continuously for more than 14 hours a day , for the future of uncertain results and adhere to, you are kind, brave, dare to challenge, always full of confidence in life, no matter how the search engine to you, even if it was kicked out, you never give up easily. No matter what, regardless of your success in the SEO industry is big is small, I have to you to show respect, perhaps you just do not method. You only know the hair outside the chain, add content and other operations, you know your SEO soft power deficiency?
One, outside the chain how hair, the purpose of the chain is what (working mode and efficiency)
The most direct purpose of the chain is to bring a reverse unilateral connection to the site, so as to bring the page score, it is obviously not scientific. Another soft power of the chain is to bring a high degree of exposure to the site. The outer chain should do this, for example: You all love to register shops, and then this shop only to supplement the company profile one page content, the search engine does not necessarily include this page, you should cultivate the same as blog to cultivate this shop, and strive to improve shop information, product information, news information, the store as a website to adhere to. The benefits of doing this are great: not only will it improve your site's exposure, but it can also improve the quality of the link.
Second, Titleh tags in your site how to use (to help users read to find the answer)
Please do not use, the title of each page should have his unique value in the Internet, to write long, at least to write enough 15 Chinese characters, so as to more effectively intercept the long tail words.
The H tag is one of the most confusing tags in the HTML language that is now used, H tag is to give the content of the article, do not use, I definitely do not advocate the H1 to the logo, also do not agree to each page can only have a H1, you can not H1 to the title of the article, you can give him the most important part of your page. Whether it is H1 or H2/H3 is not the most important part of the Web page, h tags and other tags, are visually on the user to guide, text font size and thickness of color decoration, such as playing this role. Help users better understand your Web content and theme, search engine is a full text of the page analysis and collation, will not be too much attention to your H tag, only users will do so.
Third, SEO more than rival site rankings but not as rivals (from a variety of enhance the value of the site)
Although SEO is aimed at search engine means, but SEO is not deciding the ranking factor, your opponent's source of traffic is very wide, offline publicity, the promotion of bidding, the company employees use the frequency of enterprise stations. Perhaps the opponent's website has been put into ie favorites by many people. You should know that this more than SEO affect the ranking of the site, because this is the original intention of the search engine, help users to filter more valuable sites, the value of the Web page is reflected: the user's awareness, frequency and collection is very important indicators.
Zhengzhou Intelligent Network Technology website Optimization Department (http://www.ezhiqi.com/) original hand play A5, reprint please keep.