Interaction Designer: The interactive design of the first glimpse

Joining the CDC this period of time, the work of the accumulation of small ideas are densely collected in the booklet. Coincides with the recent campus recruitment is raging in full swing, take this opportunity, I put some of these immature ideas and share with you. The following figure is a description of the CDC recruitment interaction designer, and I will select three points for analysis.

1 , participate in product planning ideas

In the beginning, I think the interaction Designer's task is to follow the requirements of product colleagues to draw prototypes, during which we go to and product colleagues to discuss the rationality of the layout, the ease of operation, the flow of the smooth.

Fact A successful product requires a team of product managers, designers, and development colleagues to have a unified understanding of the potential characteristics and market capabilities of the product and to maintain this understanding together. Due to the lack of understanding of the requirements, but also often with product colleagues in the process of communication generated a lot of unnecessary disputes. So, when an interactive designer even the most basic product planning direction and the later operating objectives are not enough to understand, how can he and the team colleagues to create a win-win situation?

Therefore, should be more involved in product planning, to make a demand and do demand for the designer.

2 , analyze business requirements, and decompose them The demand of interactive interface of product is summed up

Product colleagues will often say that the amount of data here is not up to expectations, we want to optimize it. This time, we should first analyze the cause of the problem, such as users do not know how to use? Or don't you want to use it? Or some other reason? At this time, we may be involved in user testing, and the use of research colleagues to learn user testing methods, precautions and analysis methods is also an important aspect. After fully understanding the user needs and the root cause of the problem, we can propose a better optimization plan.

And in finding the root of the problem and the solution, we can also use the 5-whys method. 5-whys is asking a question point continuously with 5 "why", in order to investigate its real reason. This approach was first proposed by Toyota: When the problem is discovered, it is deduced from the appearance to the source, and the solution to the problem is to push back from the source. For more details, see diagram example:

3 , participate in the company's forward-looking products creative design

Creativity, innovation in the most basic, is derived from life. "Creating breakthrough Products" mentions that "people not only want to use a product to complete or improve a job, they also want to enrich the product, enhance their life experience, and to connect this experience to a personal dream." "such as Qqmusic's desktop lyrics, the KTV experience moved to the display, it is very good to meet the current home audio equipment to complete, we like nothing to roar the way of life." Another example is the DivX player on Mac provides a way to darken parts of the player outside of a full-screen mode, just like a real theater.

One of the great advantages of innovation comes from the fact that the experience that users have become accustomed to in life, when we move these experiences to the Internet, greatly reduces the cost of learning, they can quickly learn and use products.

Another way to create and innovate is to "basics" the process of Apple products, and I've always remembered the experience of using the ipod nano for the first time without knowing how to turn it off. When using traditional MP3, we are used to having a on/off operation that reminds us to lock the keyboard after each audio playback is turned off. No one would like to MP3 in some careless moment was opened, has been played to lead to a key time without electricity experience, this and straight mobile phone in the trouser pocket but accidentally played a pass should not be played, more should not be heard the phone as uncomfortable. The nano cleverly avoids the embarrassment of shutting off the power but forgetting to lock the keyboard. Actually shut down the power after the user immediately need is not the lock keyboard? Now that the user is doing an operation for the ultimate purpose of another operation, then is it possible to be one. The Nano tells us, yes!

Basics Innovation in the era of WEB2.0, such as Twitter-led micro-blog, such as Baidu launched the "box computing" concept, these products are trying to simplify all user behavior and thinking, all let backstage to complete it, You just need to be in that little space and do the little things that you want to do.
The third way of creativity and innovation is to experience "all-round". Just as Starbucks offers a full range of coffee-drinking services, Google has presented a "rich snippets" concept at the Searchology conference to help users find the pages they need by showing a short summary of the page. The content of the summary may include evaluation and scoring of the product. See the following illustrations:

So for a search engine, the user can quickly confirm that a result is based on the information in the search results is not consistent with his search expectations, so you can immediately jump to the page, this is not the purpose of the search product? Quick and accurate jump.

The importance of innovative thinking for experiential design is well known and shared with a recent book, Mind Map, which offers a series of stimulating exercises and a host of inspirational picture sets and original mind maps demonstrating this technique. We all learn to share.