Network optimization strategy: Website optimization to both internal and external repair

Search engine algorithm is really the face of Cao quicker. By it is the reform of Baidu. Let us webmaster elusive, in case of a big update, we can imagine the site is what the situation, which is such as Caocao Jiang Gan was poured a big mold, the result is a significant reduction in traffic. How to let Baidu algorithm change without affecting the site? Many webmasters are also Zhuge Liang sing Kongchengji-no way. Let's talk today about how I keep the weight of the top page. I hope that the webmaster through these methods to stabilize their website, at the same time explore new optimization methods. To share together.

　Station optimization-Enhance the weight of the site is indispensable to the method:

Today we talk about the optimization of the station mainly from two methods, content and internal chain, and not to talk about its station other details of the optimization. Because I think sometimes the result of paying attention to detail is that Zhang Fei's mother surnamed Wu is a great fuss.

To update the content of the website, I think it is the grass boat to borrow arrows-the more the better, and for the original, I do not think it is a good way to optimize, because the original a good article is a waste of time. For our webmaster, time is very valuable. So I do not want most of the friends who do stand to spend time on the original above. Certainly excludes some personal blogs. We can simply look at the news stations are most of the collection, the original is basically very little, including a new large site collection is very serious. This is why I am more fond of false original reason.

In-station optimization we today pay attention to the next company: Nellian is a ditch into a website internal connectivity is an important means. Let's look at the following picture:

　　

　From the diagram we can see the structure of the inner chain function:

To let the spider properly and smoothly crawl. Make all pages of the site coherent. Let the spider crawl more pages. If you look at the web of food is the key word, where the food on the relevant page is very weight. Through these two points to explain the Nellian of the rational structure of the site and the importance of the perfect. How to distribute the specific inner chain, look at the spider, Dig for yourself.

　Outside the station optimization-stability of the weight of the site indispensable law:

The reason why the site to optimize the use of a stable website weight of the word, or not to promote, because the current search engine algorithm adjustment now outside the chain has no previous effect, in the previous through the anchor text plus a link to a page can be the ranking of words to do. And now it's not going to work. Now the search engine technology has been upgraded. Outside the chain can only be done to stabilize the weight of the site, to maintain the ranking of the aspects of the matter.

In fact, outside the station optimization is not what people say outside the chain, outside the chain is just a part of the optimization outside the station, we from Google's PR, the first external link to your site is equivalent to send you a weight value. That's what we think of the people who do the optimization. If all these questions are humanized. Others give you a chain is equal to others say hello. Say is what, said to represent is the word of mouth. Good quality of the outside chain is a good reputation, the chain of junk is bad reputation. In fact, Google PR official to the PR of the understanding is such. The intention is good, but we do seo many people drilled loopholes. The result is the creation of linked transactions.

So we use Baidu's products to do outside the chain appropriate on it, too much words will let Baidu interference. We focus on the network outside the station Word-of-mouth marketing. What is Network Word-of-mouth marketing. It's easy to answer questions and answers, but not to add links. It doesn't look like there's a advertising component. This is also the Citroen's PR strategy. Do a quiz platform. No links. is to reduce the advertising component. Increase the reputation of good reputation. Thus attracting more consumer groups.

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