Novice Webmaster Experience talk about how to create perfect internal optimization of the website

As a novice webmaster, you and I should know that "content is king, chain for the Emperor" This is the truth of the webmaster World, but with the recent months of Baidu's action, resulting in a lot of collection stations and false original station by K or down right, this also confirms from the side of Baidu is now more and more attention to user experience degree of the problem. How to do well the user experience degree, one of important point is--good internal optimization, this not only helps the user to read the website content more conveniently, enhances the user experience degree, is advantageous to the spider crawling, has the very good function to the website SEO. Today I simply from the following several aspects of how to carry out internal optimization, I hope to give the novice webmaster a little advice.

　First, the website keyword

When you have identified the site's key words, you can choose to use these keywords as the name of each directory of the site, increase the occurrence rate of keywords, improve the keyword density. In the Web content, by doing long tail keyword to optimize, how to find long tail keyword, here is not to repeat. Here is a good habit is to use a table every day to record your article title, keyword and link address, this is done to make you very good in an article to do another article keyword anchor text. The good is not much to say.

　Second, the Web site Directory tree structure

When you have identified the keyword and the site directory, as far as possible to make the form of tree structure, this way can let the reader is very clear, accurate browsing to the website of the article, improve the user experience degree. On the other hand, for search engines, there are generally the following advantages: URL standardization, clear structure, the key words layout accurate, consistent with user experience and so on.

Third, site map

Site Map is also known as site map, it is a page, which has placed all the pages on the site link. For SEO, Site Map Benefits more: 1, for search engine spiders can browse the entire site link 2, for search engine spiders to provide some links to dynamic pages or other methods more difficult to reach the page. There are a lot of free web site map to help you create tools, or online, many of the CMS program inside will also bring this plug-in.

　Four, dead Chain and 404 pages

For internal links to the site, as far as possible do not appear dead chain, you think, when the spider cheerfully along this address to "feed", and finally found nothing, back and forth toss a blank, will inevitably cause the search engine aversion. This time, we need a 404 page, to tell the spider, this page does not exist, do not come, and friendly to remind it, this appearance will not cause the spider's aversion. Here to say is 404 pages, do not make automatic jump, preferably by hand-click link Jump form.

v. Related logs and Random logs

Many of the site procedures include CMS and some blog programs, will be in the article content page Sidebar has this function, listed in this article articles or the site random content, such a benefit, one is to increase the user experience, you can increase the stickiness of users, increase the site PV; On the other hand, can increase the site link exposure rate, increase the number of spiders crawling.

　Vi. use of robots and nofollow labels

Search engines follow the robots.txt protocol, robots can tell the search engine you can include what, can not be included in what is effective to prevent some of the content of the site is included. When a search engine's crawler accesses a site, it first checks for the existence of robots.txt in the root directory of the site, and if the file does not exist, the crawler crawls along the link, and if it does, the crawler will determine the scope of the visit according to the contents of the file.

Nofollow is an HTML attribute value that indicates that hyperlinks in certain search engines should not affect the target of a link in the index of the search engine. The goal is to minimize the impact of spam links on search engines. Reasonable use of nofollow tags, you can make you more clearly understand the weight of your site to turn to where. Where you don't need to, you can use these two tags to tell the search engine, this link you do not need to track, this is not the focus of our site, such as: The site's comments on the content of the link, about our page and so on.

The above several aspects simply told the novice in the optimization of the site when some of the problems encountered, in fact there are many aspects need to learn and attention-such as the site's pseudo static, keyword density and distribution, and so on, here is not to repeat. Finally told everyone is that the site optimization of a long-term process, you do these far enough, stand in the user's point of view more thinking, many improvements, you will reap unexpected results. This article by Belle Shoes official website http://www.jinyi268.com/original starting, reproduced please indicate the source and author, thank you reprint and cooperation.