Product design: Looking at the product in the time-space person synthesis

In Chinese classical philosophy, both in life and in doing things, we especially emphasize "time" and "position", both time and space. Good things, great talent, if not every time, everything is useless. The same reason, a thing, very bad or good, very bad or good, well, if appropriate, it seems to be a very bad thing, there will be great value.

This applies to the product, we can simply understand: in what kind of time, the introduction of how to locate the product. and a successful product, it is: at the right time, the introduction of accurate positioning of the product.

I'll give you a big story (I love this example):
When: The Grand legend is launched in 2001, from 2000-2002 years, from my side, said that the biggest change in the internet is the popularity of 56k cats and the reduction of tariffs, I was bought in 2001 Lenovo Hi Computer, even the network card is not, but since the cat with 56k, But also give six months of free internet access. And in the computer configuration, 17-inch already CRT has gradually become the mainstream, cpu500, memory 64M, hard disk 10g this is at the time the minimum configuration. There is the price of the computer, the original as high as 1, 20,000 of the computer, was already able to enter million yuan, I bought the brand machine is 8999, if it is compatible with the words will be cheaper. In other words, in this period, whether the price of the computer or the speed of surfing the Internet or the price of the Internet, has reached the average wage-earners in the city can withstand the degree. At the same time 2000-2002 years is also the golden age of Chinese internet cafes, springing up in the streets of the city. At the same time 1 hours 2 yuan of the price has been relatively inexpensive.

bit: legend just started out, it seems that the whole game evaluation is not high, until n years after the legend has been the largest online game in China, the game itself evaluation has not changed. In other words, in the eyes of traditional game enthusiasts, this is a very bad game. In fact, it is true, from the point of view of the game at that time to evaluate the game is not really how, the color is only 256 colors, the world view of the simple can almost ignore the scene, equipment, skills, poor. But this has become an advantage, because the game has less content, so the installation package file is small, at the time of the first version, the installation package files only 120M. Because the game effect is not very good, so the machine configuration is low, so at that time almost any computer can be installed on the Internet can be loaded on this game. Because the game design is simple, so almost anyone can get started quickly, from small students to middle-aged, can quickly enter the game. I remember at that time in the Internet café there is a district of PK master, almost always name is red, in this area is very famous, but this person even typing basic will not, sometimes also want us to help him typing in the game chat.

The concept of products is introduced into the modern West, so when we think about products, we usually set the western theory. I think it is difficult for Chinese products to break through, especially the Internet products are very difficult to break a big reason. In China, there should be a China-owned way of thinking about products, such as the "Time and place" that are mentioned today. There are still many good philosophical ways of thinking in Classical Chinese. When using these traditional Chinese philosophy to think about the combination of today's Internet products, you will see a different landscape.