Product Manager must read books and recommendations

Why are product managers like God so God?ArticleI have summarized some basic qualities required by the product manager based on my work practices, such as market insight, abstract generalization, innovative imagination, exquisite mind, product-loving, and entrepreneurial spirit. These basic qualities include both IQ and EQ. In my opinion, the product manager should be a general talent and be involved in marketing, design, project, management, user, statistics, psychology, technology, and other aspects.

Therefore, continuous learning and growth have become the norm of life for product managers. Reading more related books and summarizing practices has become an important way to improve learning, books can be divided into multiple categories, such as "techniques", "Tao", "IQ", and "EQ", and affect each other.

I collected and sorted out the following books based on the recommendations from my colleagues in the industry and my work practices, and recommended them to product managers. In the future, I will share the post-reading experience of books with you for further exchanges and sharing.

Tipping Point-product marketing and operation promotion

Long Tail Theory-Product Market

Devil economics-Product Market

Influence-Product Market

Weird behavior-product market and user behavior

Elements of user experience-what you know

This is simple-User Experience

Don't make me think

Splendid blueprint-how to plan a memorable website

Web Information Architecture-required for Web Information Architecture

Creating breakthrough products-PM first books

Designers for everyone-read uidesign

Change as needed, the power of Design -- cultivate empathy

Simple law-Design Philosophy

Decision Making and judgment-Empathy

Only paranoid can survive-EQ

Zen of speech-aura and appeal

Revelation-Team

Mobile device interaction design-entry to mobile Interaction

Design and development of mobile applications-entry to mobile products

Tapworthy-Ios Design

APP savvy

Mobile design pattern Gallery

Simplicity first

Everyone is a product manager-su Jie

Networking-Wang Jian

Product Manager manual-coos

Out of control

Learn to ask questions

Excellence-superior Internet product design and management

The beauty of Project Management: focusing on Project Management

Master demand process: focusing on demand Mining

Process Management: focusing on product managers of Project Teams

Website Design deconstruct: focusing on Web product managers

Beautiful moments: Same as above

GUI Design taboos: focusing on client product managers

About face 3: focusing on client product managers

User Experience measurement: product managers with certain user groups can view

"Better than words: the success of website content": it is best for information website product managers to take a look

Web navigation design: focusing on Web

Win in users

Redo

Wet Marketing

World Is Flat

Three pair of shoes

Story leadership

Mythical man-month

Emotional Design

The way of thinking in economics

Social Psychology

User Experience Overview

Top of the waves

Positioning

Interactive Design path

Statistics will lie

The back of napkin

40 studies on changing Psychology

Light Company

Political gains and losses of history in China

Don't be a normal fool

Brain User Manual

Mei diqi Effect

Robert's rules of procedure

Game theory tricks

McKinsey Method

Emotional Design

Horizontal Marketing

Design psychology

Calendar 15 Years

Company Evolution

Black Swan

Boiling for 15 years

Pyramid Principle

Thinking Technology

Hacker and painter

Interaction Design four strategies

How to sell lobster

Beer and diapers

Koubei

// Personal summary //

1. Learn without thinking, and think without learning. Read books with problems, solve problems, and do not read books for the purpose of reading books, learn to use.

2. Skip-to-book reading is better than a single-word-free reading. It can grasp the core idea, increase reading efficiency, and be widely involved.

3. Do your best to believe in books. The essence of the Critical Reading and dialectical thinking goes to its dregs.

4. Reading books is only one way to learn. work practices and products with better experience are also an important way to improve learning.

 

From: http://forum.techweb.com.cn/thread-1165134-1-1.html