Search + website + user This is the ecological chain of Chinese search

The recent Internet listen to a lot of is the ecological chain of Alibaba, Beijing East also want to build the ecological chain of electric quotient, in fact, each industry do a good job to do their own growth of the ecological chain, a site of the ecological chain should be search + site + user's fusion body.

Since the Baidu connection algorithm to update the various statements, to crack down on bad websites, to crack down on links, to crack down on horse sites, in fact, White Horse hope that the Chinese search market better have a healthy search of the ecological chain, we all know that the nature of Baidu is a search company, he is not to Google the same High-tech companies, in addition to Google search Google can also lead and innovate in many High-tech fields. Baidu's only alternative is to build the ecological chain of Chinese search. What? As a Chinese search market Ant tribe: a corporate web site. A small search and search link in the Chinese eco-chain of Baidu. More energy should be placed in the search + site + users of this ecological chain of construction.

　　1, first from the chain of the above ecological chain to start: Search.

The search itself is a user's conscious or unconscious behavior, the specific performance is the user's search term embodiment, has done the website optimization person all clear the user search keyword also mainly divides into the information class word, the navigation class word, the transaction class word three big categories. From the user this disorderly search action in the site to do is research, research user behavior, user's temporary search intention. Said in the straightforward point is that everyone's website optimization keyword research, a business site good or bad keyword research The sooner, more thorough, the more complete (taking into account the industry's upstream and downstream) the more can let the growth of the website to start faster.

　2, the link between the ecological chain: Website

Chinese search for the search user to mention enough food is an ant clan site, the essence of the site is to allow users to use, to users, to provide users with enough suitable products or services, I think Baidu has repeatedly said that the crackdown on the site is inferior, and the reason for the repetition of the site should be here. Small part of the website should still be from the user's use, do not care too much about the original, not the original boundaries. We casually go to a lot of it news site to see, an article is reproduced many times, but these articles are still a lot of users to browse, which means that as long as the article is useful, animations, very practical content. We do not talk about site optimization of what the original construction, we only talk about the user useful content construction, this point do a good job of the nature of the site, the link between the ecological chain is qualified.

　　3, the peripheral link of the ecological chain: the user

The user is God, this sentence not only applies to the offline mode, the same application and online mode, the site is good or bad standard is the user to judge, the hand of God directly affect the site's PV, UV, website conversion rate, users click on the site's link into a site are doing a moment of things, the Instant Scan page title, Scanning the Web page for a moment, scanning the content of the Web page for a moment, the point of the moment made up of our familiar user experience, do a good job of users of the site user's moment of guidance can make God's hand between the pages everywhere.

Perhaps small part of the search ecological chain content too much, which webmaster can learn a lot of industry leaders, learning a strong competitor, for reference is a beautiful, is a quick to build a good way to search the ecological chain. Can ask every day: Search + website + user This ecological chain in the end realize it?

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