Search engine Optimization station outside the station optimization strategy manual

According to the recent performance of Baidu, combined with the author's own website for detailed analysis, the author found that Baidu recently for the station to optimize the weight of the rise of a level, the author through a careful analysis of competitor website found that many competitors in the foreign Union included this piece has many short boards, but its optimization in the station to do is exceptionally good, I share with you today the topic is to do a good job in the station to pay attention to the optimization of some problems.

First, the website content structure design should consider comprehensively. First of all, site optimization, site structure is the entire framework and outline of the site, the structure should be clear, complete, completely in line with the user's reading heart and browsing vision, from left to right or from top to bottom for careful layout and distribution. Second, the Site URL connection path, the URL concise, clear, as far as possible contains the site needs to optimize the main keyword or auxiliary keywords in pinyin combination form for the best. Again, the home page for keyword density and the control of the word frequency should be reasonable, density is best to 2%-%8 as the standard, keyword Word frequency in the article in the number of times to be reasonable control, appropriate use synonyms for substitution, to prevent the same word occurrence of excessive frequency. Finally, the picture optimization attention with the image software processing in the export time to pay attention to the size of the picture and the use of ALT tags in the article. Less use in the station or without the JS code and frame framework and so on to optimize the negative factors.

Second, the quality of the site content not only to high and to highlight the site theme. Website article is the blood of the website, is enhances the website weight and the user manifests one of key links, first, the article must have the high originality and the readability, as far as possible lets the professional editor write has the profession depth and the height article, guaranteed the article originality and the strong readability, Use different topics and hotspots to build articles and attract search engine access. Second, the content of the article tightly buckle site theme and page title. Each page title should be around some hot long tail words or promote the topic of the flow of the creation, the content of the site should be and the need for a high degree of keyword matching, and should be related to the theme of the site, the relevance of the more strong, the search engine to give a higher score, The page in the weight of the site and even the weight of the page itself will be greatly improved. Second, the page content should try to reduce the number of boilerplate text appears. Station model article too much, will affect other pages, increased the similarity between the pages, the impact of the weight of the Web page, a large number of repeated boilerplate text is leading to the right to drop the culprit one of the culprits. Finally, the site content of a reasonable update, the site's update frequency is to attract spiders to visit the key is also a steady stream of fresh blood for the site to inject the foundation, do a number of levels above, update the content of our best to do perseverance, because the latter to improve the weight of the site is helpful.

Third, the external connection construction attention principle and the main point analysis. 1), external construction of its own platform selection is the foundation, high-quality external construction and release platform is the key to improve the weight of the site, you can choose the classification information, Baidu Space, high weight forum such as A5 forum, high weight soft platform Admin5 is the best choice. 2), outside the page to export the connection as little as possible relevance as high as possible, this is generally our friendship in the process of building a link to find high correlation, the export of less connected partners to exchange, according to the cake principle, the more cake points than everyone gets less, the site is a truth. 3), the stability of the external connection is not neglected. The stability of the external connection is to ensure that we rank stable weight, is the basis for maintaining the weight of the site, the higher the page weight, the higher the spider crawl frequency. External links the longer the page exists, the more you can get the trust of the search engine, the search engine of course will think that the higher the value of the page, the higher the weight of the additional given. 4), the wide degree of external connectivity issues. As far as possible to look for a different platform for the release of the company, the outside company and voting is a truth, not the same industry to give different recognition is the basis for effective promotion of their own brands, different industry platform to give different page weight is to improve the weight of the page weights. 5, external connection anchor text attention to pluralism, a wide range of anchor text can enhance the weight of different keywords, but also far from the right to drop the necessary means, outside the different anchor text as much as possible to connect to different pages to improve page relevance and the overall weight of the site allocation. It is also a small skill to increase the user's viscosity in the station.

Four, stabilize server space and competitor detailed analysis. Finally, for the stability of server space, we'd better choose the domestic normal space business, more to do than choose the local credibility of the higher space business cooperation, the author no longer repeat. Second, after doing a few of the above steps, I think that after each optimization of a period of time, it is best to optimize their own data for detailed analysis of the competitor's situation to pay enough attention to the competitor is our acquisition optimization strategy, and the formulation of a new optimization scheme of reference, analysis of its included quantity, update, Domain name situation and outreach total and release platform is a prerequisite for our effective imitation and learning. Optimization process not only need to carry out their own strategy, but also to maintain a high degree of industry vigilance and sensitivity, more to browse some webmaster network to optimize the latest articles, and the industry friends a lot of communication is our website optimization technology has always been maintained in the forefront of the industry field.

To sum up, the author will be in the site site outside the station in the optimization strategy for the development of the process of consideration of factors and encountered problems for everyone to analyze the details, some strategies may be that they know, some of the strategies may not be suitable for themselves, the author reminds us in the process of learning to take its essence, to its dross, Do not book as much as possible, choose the right method is the best way. Well, today and you share to this side, SEO more strategies Welcome to join the SEO real Exchange QQ Group: 197813189 discussion, this article by the Intranet security http://www.xki.com.cn original starting ADMIN5 welcome everyone to reprint, please keep the site source, thank you for your cooperation.