Website traffic is not the higher the better the accurate flow is the key

Website high traffic has been a lot of seoer optimization of the ultimate goal, because a site if you want to profit, the first need for traffic as a basis, no matter what the site, in a certain condition, the flow can be said to be proportional to the proceeds, so that our site traffic in addition to the use of SEO, can also use other ways to promote, but with the search engine algorithm constantly upgrade, the site of each data may indirectly or directly affect the site's SEO.

Our site is favored by users, can be from the user in our site to stay time and jump out of the rate to see the clue, jump rate is very high, then you can conclude that the site user experience is not good, the quality of the content is low. This is our common point of view, but this is not the case, to guide an unrelated user into our website, the quality of timely content is high, the bounce rate is bound to be very high, because these unrelated visitors to our content is not interested, this flow we can call it "marginal traffic." This flow is an inaccurate flow, the fixing of its we can simply say that visitors to our site is not by virtue of its subjective choice, but through a number of means to guide the entry, according to the author's experience of the marginalization of the flow can be divided into the following categories.

first, the use of chat platform to promote the attraction click

Through the author's analysis and observation many friends think that the higher the site traffic for the site the more benefits, so many webmasters in order to publicize the site on the QQ group, YY group, such as some chat platform to vigorously publicize, attract others to help Click, for these information the author generally click in, after a glance at the close of the page, I think a lot of friends will be more than I do. This kind of propaganda enthusiasm is to be sure, but we need to face a problem, many people after opening the website is busy other things to go, and if the station inside the chain construction again do not good words, rarely have to continue browsing habits. And these clicks only once the flow will be greatly increased the site jumps out the rate, and the site's bounce rate is affecting our optimization, I think a site if the jump rate of more than 60% we need a good review, the station's propaganda means, structure, the construction of the chain, the quality of the content, etc., whether it can be further improved.

second, the way to cheat click to increase traffic

In the Forum blog or we often go to the social platform, we often see some use the lure of information to cheat others click on their own site content, its form mainly at the end of the article plus "want to see more, please click http://www.***.com/", or directly released an attractive picture, Then in the picture on the "want to see more, click http://www.***.com//" watermark. And a lot of traffic to open these links when they found that the content is not what they want, this time visitors will be very disappointed that our page closed.

This means being posted on some social networks or forums may get a decent amount of traffic, but these flow quality is very low, I think these traffic is harmful to the long-term operation of the site, this form of promotion if we can reasonably use can also play a good effect, We should focus on the relevance of the article to guide the right target visitors, so that visitors into our site will not have a sense of being cheated.

　Third, to SEO for the purpose of SEO

Users come to our site is often in order to get the information, at this time the content quality of the site is particularly important, but now we can observe a lot of seoer just blindly pursuit and content keyword density, long tail keyword too little, some seoer in order to reduce the difficulty of updating the article, Even the use of false original tools or copy the content of other sites, and then interspersed with their site's keywords, some of these articles may be indexed by search engines, some long tail keywords may still have rankings, but when the user through the search engine came in, found that the first feeling is that this site is not a formal, Trustworthy website, this bounce rate is almost 100%.

This some inaccurate and marginal traffic is representative of our site can not meet the needs of visitors, which some of the higher the flow of the more adverse to our site. I think that the above mentioned several promotion is a thankless approach, not only for the site does not have a positive help, but will incur users and search engines for our site trust degree. This article by black eye How to remove http://www.xunyicao365.com Webmaster original, reprint please keep address, thank you!