Website value construction principles: DCC theory

The principles of website value construction should be guided by the following three principles:
Unique: The Distinctive website must be unique regardless of page layout, page communication, or website content.
Content: Content websites do not have to have the breadth of Content, but websites must have a high degree of Content and professionalism.
Contribution: The Contributive website must first be paid, and guide website members to be converted to paid members based on the principles of contribution sharing process
"DCC" (unique construction content value and contribution guidance) guiding theory of website value construction, aims to help CEOs cope with the increasing homogenization of current websites, the differences between websites, webpage content, and page structure are getting smaller and smaller. It is a theoretical guidance on how to make websites attract visitors and convert them into first-order free members of the website, and enable free members to switch to paid senior members.
Websites must be unique.
Uniqueness makes visitors deeply impressed. The first is to pursue the uniqueness of the page, which can interpret the website style and express the website content ideas through novel and creative ideas, achieve the purpose of communicating with visitors. The core of keeping a website unique is to attract visitors to participate and interact, so that visitors can truly become the masters of the website, so that visitors can accept the high degree of content and professionalism transmitted by the website, and generate a gravity shift to paying senior members. This kind of website uniqueness is actually website experience.
The website's content height and professionalism aim to distinguish between similar websites and attract the resonance and approval of website members. There are two rules: Article 1: "The interest of the target visitor is always the top priority of the CEO's content value work." The second rule stipulates: "If the interest of the target visitor changes in essence, refer to Article 1!"
The website must have a high level of content and professionalism.
The CEO should keep in mind that you are not working for shareholders or the board of directors, and you and they are essentially different. Members are the payers of salaries, and they are the food and clothing parents of everyone, use friendly, considerate pages and the attention and feedback on visitor needs to make visitors enjoy content that is not highly available and professional from other sites.
Websites should not be requested. On the contrary, websites must be paid first. Your website's product barrier is suitable for members to step into one of the two websites. In terms of page embodiment, we should pay attention to creating a good guiding experience and guiding the payment process. In addition, various and diverse membership activities should be carried out on the website from time to time. Such as community competitions, lucky draws, special entertainment for members, and special treatment to attract a large number of website members.
Do websites want to make profits? Therefore, the website must first be paid, and the principle of contribution and sharing process should guide the conversion of free website members to paid senior members.
Finally, it should be emphasized that the transfer of free website members to paid users is a process of guiding participation, cultivating participation experiences, trying website products, and getting used to website products. This should not be led by your website marketing staff. Remember:
The internet sales rule is: do not interfere with me, let your page speak !!!