The Windows 8 system does not have five reasons to fail:
1. Microsoft just started fighting
Advertising Age (advertising times) Web site reported that Microsoft will invest 1 billion of dollars for WIN8 advertising. If you watch TV later, you will find that Win8 's advertisements are overwhelming, as if they were running for president. Microsoft will also invest heavily in Windows Phone 8 ads. Black Friday has not yet arrived, and it has become apparent that WIN8 will sell well in the new year.
2. Win8 equipment will be listed in large quantities
The production of WIN8 equipment will grow slowly in the second half of next year after a large number of orders Win8 after the launch, a financial analyst said after talking to Asian suppliers. Gartner forecast that the WIN8 equipment shipments at the end of 2012 only 3.8 million units, by the end of 2013 shipments will increase to 21 million units.
Gartner and other analysts point out that business application Win8 will be cautious. Many businesses are still transitioning from Windows XP to Windows 7. They must conduct a comprehensive assessment before implementing another transition. Although a market research firm Forrester's analyst, David. Johnson (David Johnson) said the survey showed that only 4% of companies would have Win8 in the next 12 months, but that the trend of corporate it using self-contained devices in the workplace would generate positive marketing for WIN8 applications in the enterprise.
3. To adapt to the new user interface
Microsoft is sure to do some work to educate consumers on how to use this new Win8 user interface. The interface of the tiled image on the Windows desktop image and the lack of a familiar start button are confusing to many people. Forrester's Johnson says the additional training and technical support overhead is required to convert the enterprise from Windows 7 to the Win8 user interface. But Microsoft is betting on the new user interface and expects Win8 apps to build up as Win8 will include Office suite software, enhanced security, and management capabilities. As time goes on, people will adapt to Win8.
4. Microsoft will determine success or failure
2012 was a busy year for Microsoft's aggressive innovation and launch of its products, with software such as Windows Server 2012, Office 2013, Office 365, WIN8, Windows Phone 8, and surface tablets. According to Netapplications's data, Windows still accounts for 92% of the market share of the desktop operating system. Although Windows currently accounts for only 1% of mobile and Tablet PCs, far behind Apple iOS (60%) and Google Android (27%), , the market share of Windows will certainly grow. A year from now will be a better milestone in judging Win8 success and failure.
5. WIN8 Professional Edition will be launched
The first listed device is a device running a Windows RT operating system. Windows RT applies To machines running the ARM processor. The WIN8 Professional Edition for computers running the intel® X86 processor will be available by the end of next January. The WIN8 Professional Edition is for enterprises that have installed x86 machines.