Forum Plan Operation Plan

I. Positioning of the Forum
Content positioning: Service-oriented, entertainment supplemented.
Role positioning: Rally popularity, promote sales.
Functional positioning: Cooperate with the website, flexible use.

Second, design ideas
The role of the website forum is divided into two pieces, one is to provide customers with this platform for customer service, the second is to rally the popularity of the site, at the same time to convert these people into sales customers. Therefore, for these two purposes, on the one hand, we need to do a good job in the Forum customer service consulting and interactive communication, two need to enrich the content of the forum, to attract users to participate in the process of interaction to promote more popular and promote sales volume.

Third, content planning

3.1 Column Planning
Forum Bulletin FAQ Customer Service Improvement Suggestions
Home Recommended Site Communication
A hodgepodge (in the early days of low popularity, only a version, later in accordance with user sentiment and preferences of the split)
Description: The column can be modified according to the actual needs of the forum.

3.2 Program Settings
The current mainstream forum programs, such as the Dynamic Network forum or dizcus!, need to be the latest feature-free limited version, and realize the following functions:
Registration of 3.2.1 Website users
For free and paid users who are already registered on the website, automatically generate USERNAME_VIP user accounts in the forum so that users can use them directly. Here are two points to note:
(1) Prohibit other users to register the user name containing the VIP/V1P/VLP field;
(2) USERNAME_VIP user account password security issues

3.2.2 FAQ section Settings
Only can be the administrator and the owner of the release/modify delete/main paste, ordinary users can only post.

3.2.3 Forum's timed opening and closing
In view of the limited monitoring of bad information, it is necessary to set the normal use time of the forum as 9:00-23:00, other time for the closed state, can only browse but not posts.

3.3 Reward mechanism
Reward mechanism for those active in the Forum, contribute to the development of the Forum, directly or indirectly to contribute to the sale of the netizen to give incentives to the user's forum for money to pay the main exchange.
3.3.1 Forum posts/Post-reply integration rules
According to the user in the forum post/post number and quality to increase user score.
3.3.2 valuable suggestions and special contributions
The user makes valuable suggestions for the product and makes other special contributions according to the situation.
3.3.3 Advertising Agent Integration function
Provide such as dynamic Network Forum "advertising agent" plug-ins such functions, users can be in other sites, forums and QQ, such as the dissemination of this site and the forum of the link, which can attract more users to browse the volume, users can use this function to add points.

The user has a certain amount of money/points, can be put forward to the administrator to pay, generally we will use the product to discount the user points, but also do not exclude discounted redemption. Discount Redemption method is: the integration of users to find customers willing to buy products, and use points 80 percent to exchange the customer the first 3 months of cash amount.

3.4 Forum Moderator's rights and obligations
Rights and obligations of forum moderators

1. You must have a personal homepage (free or chargeable), familiar with the various operations of the personal homepage, and your personal homepage has certain content and characteristics.

2. The new edition has a two-month probation period, during the probation period and during the term of office, its responsible layout should promptly reply to the problem of netizens and create atmosphere for the forum, and can promptly delete the stickers containing illegal content (for example, including advertising, pornography, reactionary, etc.), two months after the administrator's approval can be converted to the official moderator.

3. Moderator after the positive, its original personal homepage will be upgraded to lifelong free users (similarly, must be updated within 30 days or more, otherwise the system will delete its data), and can participate in all activities for free.

4. If the moderator has outstanding abilities and achievements in the process of managing and developing the forum, it will enjoy monthly floating cash rewards.

Iv. Programme of Operations
4.1 Forum related Personnel's staffing
Website operators 1, mainly to the Forum management and development of macro requirements, and supervision of the work of the administrator.
1 Administrators, full responsibility for the forum related work, the early focus of work as follows: Security monitoring, customer service response, moderator management.
Each version of the moderator need 1-4, early by the company related personnel initiative or designated as, later selected from users, responsible for this version of the management and development.

4.2 Forum Promotion
4.2.1 released a certain wonderful content, so that viewers have content to see
4.2.2 cooperate with WebGui market to do a series of forum activities
4.2.3 uses reward system to get the forum to rise to popularity
4.2.4 and Cooperation (agent) partner Exchange links and Mutual promotion
4.2.5 in the relevant forums to promote the posting