Google AdSense is one of the main sources of website revenue. Here we will introduce some common skills that will help you increase your Google AdSense revenue and prevent your account from being deleted.
Ad click tracking software
I personally think this is the most important thing. Installing an ad click tracking software is used to track which users have clicked the advertisement from which IP address, which provides good results for future data analysis. At the same time, IP addresses with malicious clicks can also be traced for timely reporting to Google.
Ad click tracking software currently has a lot of programs, and there will be a lot of programs to search for. I suggest you use software with better functionality, at least the following data should be able to be analyzed: the user's IP address, click the website of the advertisement, the address of the advertisement, and the click Time can provide the basis for some subsequent analysis.
Ad location, color and quantity
Multiple Adsense ads can be placed on one page to increase the impression of the ads. Of course, do not put too much. A maximum of three content ad blocks and one link ad block should be placed. The ad should be placed on the top of the page, which leads to a high click rate. The background color and text color of the advertisement must be matched with the overall color of the page, which increases the user's browsing experience and clicks rate.
Malicious click or invalid click
Through tracking click ads, we can track some malicious clicks. For example, if an IP address continuously clicks ads, relevant statistics should be reported to Google Adsense in a timely manner, avoid account being mistakenly blocked.
Disable low-value ads
Sometimes we will find that the number of clicks suddenly increases a lot, but the value generated at the end decreases. This shows that there are some low-value ads in the ads. Then, based on the data we track through click ads, find a website address with the most clicks, and add the website to the blacklist in the "competitive ad filter" set in Google Adsense, so that the website will not show this low-value advertisement. Of course, this method may sometimes cause errors. If any problem is found, you can also delete the filtered website.
Disable misleading ads
Sometimes some pages with a large access volume produce advertisements, and sometimes the ad text may be misleading. In this case, the user's chances of clicking the ad are increased greatly, which leads to a high click rate, this is not a good thing, because a high click rate will often make Google mistakenly think that it is not a valid click. We 'd better control the click rate below 1%. Therefore, find the advertisement with the highest click rate and add its website to the "competitive ad filter", so that the click rate will gradually return to the normal level.
Prevent Account suspension
This is a hard rule. You must abide by the rules set by Google. Do not ask why or try to challenge these rules. Do not be clever or cheat. Your technical skills will never match that of Google, only in this way can the Account be disabled.
The rules generally include: do not click your own Google ads, do not encourage others to click Google ads, and do not use pop-up prompts or automatic software installation, do not place Google ads on any websites containing banned content, do not tamper with the AdSense code, and so on.
If an exception occurs when you click an advertisement on the website, notify the relevant Google staff in time. If Google Adsense is removed, don't be overwhelmed. Submit your related statistics to Google and tell him that you are innocent.
The above are some of the Google Adsense skills I have summarized. I hope these skills will increase the revenue of Google Adsense.