Google optimizes the Bible

A) prepare and establish the content.

Before registering a domain name, you should record your thoughts and prepare enough content for 100 webpages. Note that at least. These 100 Web pages should be real content, not link pages. For our pages, contact us or copyright statements, and so on.

B) domain name.

You should select a domain name that is easy to establish a brand. You need Google.com instead of the keyword. com. Domain names that are full of keywords should be discarded, so domain names that are easy to build brands and that are easy to identify are the best.

The domain name contains very few keywords. Why did goto.com change its name to overture.com, which was one of the most daring strategies I have ever seen. This renamed strategy has destroyed the brand that has been established for several years.

C) The simpler the website design, the better.

One metric is that the proportion of text content should be greater than that of HTML format. The whole webpage should be normalized and should be displayed normally on all browsers. For example, make it conform to the html3.2 standard. Search engine spider does not like the html4.0 standard too much.

We should stay away from the heavy factors such as flash, Dom, and Java Script. If you must use these scripts, use them as external files. In my opinion, there is no need to use these things. These things are almost impossible to add colors to a website, but will greatly harm the performance of the website in all aspects (the problem of Search Engine friendliness is only one of them ).

Arrange your website in a logical way. You can use keywords in the directory name. You can also use another method, that is, placing all webpages in the root directory (this method is rare, but it turns out to be a very good and effective method ).

Do not pile up a lot of useless things on your website, such as what browsers or counters are recommended to keep it simple and professional. Learning from Google and looking at his home page can't be easy anymore. This is exactly what people need.

Speed is not one of the most important factors, but the only important factor. Your webpage should be very fast. If your webpage will be delayed for 3 or 4 seconds, you will be finished. Of course, if your host and visitor are in different countries, 3 or 4 seconds still have a sense of reason. For local visitors, the download time from 3 to 4 seconds is already the limit. After this time, you will lose 10% of the traffic every second. This 10% of traffic may be the same as success or failure.

D) webpage size

The smaller the value, the better. It is better to keep it below 15 kb. The smaller the value, the better. It is better to keep it below 12 kb. The smaller the value, the better. You 'd better keep it below 10 KB. You understand what I mean. It is larger than 5 K and smaller than 10 K, which is the best. It is hard to do, but it is the most effective. It is also effective for search engines and visitors.

E) Content

Create a page with two hundred to five hundred words every day. If you don't know what to write, do some keyword investigation and write articles based on the popular keywords you get.

F) density, location, and so on

In simple and old-fashioned Seo, use your keywords: webpage title, description tag, body title, URL,, italic, and web page at the beginning. The keyword density is between 5% and 20% (don't worry too much ). Write a good article and check the error. Spelling check (for Chinese, it is increasingly important to check for incorrect characters. Because the search engine has begun to use the automatic error correction function, there is no excuse to write the correct words.

G) Export Link

Add keywords to the link text of each webpage to one or two top websites (this is very important for the future ).

H) cross-link in the website

It refers to the link in the same website. In your website, high-quality content is linked to each other. If a webpage is about food, make sure that this page is linked to those pages about Apple and vegetables. Especially for Google, mutual links based on common content are very important for sharing PR on your website.

What you want is not an all-star webpage that eclipses other webpages. What you need is 50 webpages that attract one visitor every day, rather than one webpage that attracts 50 visitors every day. If you find that there is a page in your website that really attracts most of the traffic, you should scatter the PR value of this page to other web pages through cross links. This is a bit like sharing wealth in the old saying.

I) activate the website

It is best not to use a VM. It is best to use your own separate IP address. Make sure that your website can be indexed by search engine spider. All webpages should be connected to other webpages on your website. All webpages should not be clicked more than two times from the home page. All content pages should also be linked back to the home page. A menu system that exists on all pages should be linked to the main part of your website.

Do not activate a high-quality website before you complete it. Opening a poor website is worse than not activating a website. What you need is a good website from the beginning.

Apply to log on to the Open Directory. If you have a budget, submit the application to Yahoo and other paid directories. If you do not have a budget, you can try Yahoo.

J) website submission

Submit the homepage to Google and other search engines, and forget about it in the next six months. Yes, submit it, and forget it.

K) record and track

Use a high-quality log analysis software that records visitor sources. If your host provider does not provide a visitor source, you should use another host provider.

L) observe the spider

Observe the spider from the search engine and make sure the spider crawls your entire website. If not, check all your linked systems to ensure that the spider can discover your entire website. If the search engine needs to search your website twice, do not be afraid. For many search engines, it may take six months to discover and crawl your website.

M) topic classification directory

Almost every industry uses its own authoritative classification directories to submit them to these classification directories.

N) Link

Go to the Google open directory and check the industry where your website is located. Find the websites that can exchange links for free and ask to exchange links with these websites. Select a piece of content on the topic web page as the link text. If the webmasters of those websites do not want to exchange links with you, there is nothing to do. continue to the next one. Exchange links with a new website every day. A very short and personalized email is enough. If a website does not want to link to you, don't take it seriously-in fact they will one day later.

O) Content

Every day, a high-quality webpage with content is displayed. Effective and topical articles will always be the best. To avoid too many blog-type personalized things, you should write more content that the common audience of the article type is willing to read.

Improve your writing skills and learn the appropriate writing methods, multi-segmentation, short sentences, and fast-reading content for online users. Most website visitors do not read but browse. This is why short articles are important. If you see a large article without segmentation, many people will immediately press the return button.

People will not waste 15 seconds to understand how your menu system works. Putting a flash menu system on a website of a large company does not mean you must do the same.

The title is used to emphasize the emphasis in the black body and is also logically separated.

P) secret weapon

A little farther away from the so-called secret weapon, or something useful tomorrow. Do not use anything that looks like junk, anything immoral, or anything that is close to cheating.

Q) Export Link

When receiving an exchange link request, you must carefully check the website of the other party. View their website on Google and view their PR value. Do not link to problematic websites or websites with low quality. Make sure that your website is similar to yours in the same industry.

R) Enrich your website

You can use some content to enrich your website. For example, you can recommend webpages to your friends, forums, email lists, and e-magazines. Let's take a look at your industry forums. The more you read, the better.

S) Pay attention to brochure-type websites

If you are running an e-commerce website or you have a real store and want to expand your business to the Internet, be sure not to make your website a brochure. Think about what people need. Visitors don't come to your website to view your content. They come to your website to find what they need. In your article, try to talk about yourself and your products as little as possible (I know you are skeptical, think about it yourself ).

T) Add a webpage every day

Go back to keyword research, find out good ideas, and write new webpages.

U) Research log files

After 30 to 60 days, you should start to get some visitors from the logged-on location. Let's take a closer look at what keywords people use to search for your website? Are there some inexplicable keyword combinations? Why do people use these keywords to find your website? Is there anything you ignore? It is very likely that you should create more webpages with these themes.

Take a closer look at your website and logs to give the search engine a webpage. Search engines will tell you exactly what they want. You need to carefully check that there is a gold mine to be developed in your website logs.

V) Effective topics

In your industry, you will always be ahead of others. For example, if a large company Z wants to launch product A at the end of the year, you can make a webpage before March, which is about product. So before February December, the search engine has included this webpage.

W) friends and family

Social networking is also critical to the success of a website, and it is time for you to get a return on the time of viewing those forums. The value of the Forum lies in communicating with other colleagues and netizens. Through communication, you can gain long-term benefits, rather than simply reading the forum. This kind of communication network will also get feedback from other aspects. For example, tips for importing links, exchanging opinions via email, and the possibility of becoming an expert in this industry.

X) Record

If you add a webpage every day, you may find that sometimes a good idea suddenly appears. Maybe you are taking a bath (dry it first) and driving (put your car on the road first) or you may be lying down on the desk. When a good idea appears, write it down. Otherwise, you will forget your idea in ten minutes.

You need to write it down first, and then write down the details. When you have no good ideas, take out these records. It sounds simple, but it is a good idea that has been tried and tested.

Y) Check the submitted website within six months.

Check whether your website is included in the submitted website. If not, submit it again and forget it again. Try out the free category directories.

Z) add one high-quality webpage every day

This has already been repeated several times. Google prefers content and a large amount of high-quality content. Extensive content based on a series of keywords. After one year, you should have about 400 pages of high-quality content. These contents should rank your website well in a wide range of keywords.