Foreign Trade website SEO within the chain construction

May 16 I wrote an article: "Imitation goods foreign Trade Station SEO Diagnostics" article, a simple diagnosis of foreign trade website, today to talk about the optimization of foreign trade website in a key link: the construction of internal chain, SEO in the chain building is also commonplace things. However, within the chain or according to their actual SEO needs, for example: if you want to make a certain directory page weight higher, you can in the home page to a link to this directory. Okay, first look at the internal chain structure of the Foreign Trade website (for example, the website of the author's company).

First: Homepage Bottom link inside page

　　

Figure I: Home bottom information

As shown here: The bottom of the home page information (company information, site Copyright, pay attention, friendship links), this is an NBA jersey website, this kind of website promotion keyword is the player name, we now rarely to promote the site main domain name. Of course, you can use the main domain to optimize the Player Directory page, but a team of players a lot. So the weight of the main domain will be transferred to you want to focus on the promotion of the internal page, corporate information or payment notes these pages can use nofollow, because these pages we do not want to be included.

Second: Home page description link inside

　　

Figure II: web page description text

The author of the company's website as an example, the homepage of these sites will generally have a paragraph of descriptive text. The jersey stand is naturally a description of a team that will appear as a hot player in the description. On the one hand is to increase the density of keywords, in order to add a link, but the number of export links on the home page too much, each link to get a smaller weight. Therefore, it is best not to link the home page.

Third: catalog page link Directory page

　　

Figure Three: Catalog page link Directory page

This player directory page, as shown above, links many other pages, which really makes it easier for visitors to click and to benefit the user experience. However, too many links to other pages, will definitely reduce the weight of this page. For our players at the station, you can link the more popular players page in the not-so-hot player page, which will add some weight to the key player pages.

IV: Product News page Link Directory page

　　

Figure IV: News page link Directory page

In addition to the product page can increase the collection of the site, only the news page left. Like corporate websites, foreign trade sites and content is also a headache, here I suggest or use a blog is better, install a directory in the main station or two-level domain name blog. As for what blog program, English station or with WP more appropriate. Blog optimization to do the same will have a good ranking, you can follow the seowhy optimization model: Cms+bbs+blog.

Summary: About the layout of the chain inside the station I believe we all have their own understanding, I think the highest level of the chain is: Let search engines think you have not done optimization. For the spider to build a network of connections, and eventually achieve "all roads to Rome" effect. It's not too early to talk so much, welcome to add my QQ, Exchange learning. Original article from: http://www.yafengzs.com Wuhan façade decoration A5 First reprint reservation link Thank you!