Four principles of design

Reading notes on the design book for Everyone

Once you can say the name of something, it's easy to notice it, you will have it, have it, make it in your control, design the principle, first understand their name, and then you will gradually control the page.

a good design should abide by the rules

Excellent design is so easy to follow the following rules

1. Learn 4 basic

They're easier than you think.

2 realize that they have not applied these principles

Line text-stating the problem

3 Basic principles of application

24 Major Principles1 Contrast (contrast)

The basic idea of the comparison is to avoid the elements on the page being too similar. If the elements (font, color, size, line width, shape, space) are not the same, then rush to make them different, to let the page into attention, contrast is usually the most important factor, it is it can let the reader first see this page.

2 Repetition (repetition)

The visual elements in the design are repeated throughout the work, and can be repeated in colors, shapes, materials, spatial relationships, line widths, fonts, small size and pictures, and so on. In this way, it can increase the rationality, but also enhance the unity.

3 Alignment (Alignment)

Nothing can be placed anywhere on the page, and each element should have a visual connection to another element on the page, creating a clear, delicate, and refreshing look.

4 Intimacy (Proximity)

Items related to each other should be close together and grouped, and if multiple items are close to each other, they become a visual unit rather than multiple isolated elements that help organize information, reduce clutter, and provide a clear structure for the reader.

Four principles of design