Four steps to include website content: how to "raise" the spider at home

Step by step: reasonable website structure

To make websites quickly recognized by search engines, the first step is not to do content as an external link, but to optimize the structure, which is more conducive to content indexing by search engines. In the long-term development, the imperfect optimization will always restrict the ranking height. For example, if the design is reasonable: the robots.txt file shields useless or highly repetitive content; uses the nofollow tag to block the hyperlinks that dilute the page keywords, but are irrelevant to the search engine; check whether there are dead links on the page, which is not conducive to search by the search engine. Whether the H tag of the page is used properly; the search engine attaches great importance to this; and whether the weight distribution of the navigation is reasonable; many of the reasons for downgrading the homepage are caused by this; whether the internal chain optimization is in place, such as adding 3-5 links to the article to facilitate search engine indexing; whether the website has a website map to facilitate quick indexing of search engines. All in all, it is beneficial to the structure optimization of search engines. The more you use, the better the effect.

Step 2: high-quality website content

High quality is emphasized because search engines can determine the quality of website content. The higher the quality of the article, the more attention it pays. For example, the requirements of the number of words in the content, the screening of repetition, and the natural degree of semantics are the criteria for the search engine to determine the content quality. So what kind of content is high-quality? First, words cannot end in just a few words. In general, it is better to keep it above 500 words. Otherwise, what can be done by 300 or 400 words? Content duplication mainly refers to the screening of original content. As we all know, the search engine always pays a high attention to original content. At last, the natural nature of semantics is added, and texts that conform to natural languages are the rules for screening fake and original cheating. If the website content meets the preceding requirements, the search engine will undoubtedly give a higher weight than the average website, even if there is no weight for the new site, the indexing will be very fast, this is one of the reasons why the new site can receive messages in seconds.

Three steps: multiple external links

In the process of website optimization, the promotion of external links is the focus, but what external links are the most effective? The diversified value chains are the most beneficial to the optimization of search engines. If the website is submitted in a well-known directory, as well as the quality and relevance of links, or which websites frequently appear in. Regardless of the weight of each other, a website is frequently visited by a spider, so your link will be crawled by the spider. Some webmasters often say that my links are already several thousand, but they have no effect yet? Which of the following are valid links? Even for hyperlinks or text links, the effect is very poor. The effect of a hyperlink is higher than that of a common text link in terms of single-theory weight. However, this effect is exaggerated. How to quickly link external websites? If you do not have the courage to roll a thousand dollars, I suggest using soft paper contribution instead of efficient promotion, or the use of A5 soft paper chain (http://www.111cn.net/e63), are with obvious promotion effect.

Four steps: irregular update frequency

People do not think that regular updates are the method for raising Spider content. In fact, it takes effect after a long time. However, this approach only raises spider in a certain period of time. How can I keep a spider at home for 24 hours? The author believes that it is easier to get the 24-hour attention of the spider to update multiple content from time to time. Many people will say, should I post many articles? In fact, it is not the case that about three articles are updated from time to time every day. After a while, the results will be posted. Of course, the premise is that the website is always promoting external links. It is better to publish an external link with a new content page. Irregular updates are beneficial to repeated visits by the spider. But the important thing is that the content cannot be collected in large quantities. For each site, the weight determines the number of content that a website can collect within a period of time. At the same time, even if the website content is updated, do not post multiple articles within the same period of time, because through practical observation, the search engine also has a limit on the number of indexed websites with different weights.