Friendship link is to use a double-edged sword with no need to weigh

Domestic webmaster basically know what friendship link is a thing, also know his importance, because he can give the site to bring more stable outside the chain, so but all in the home do not have a station webmaster do this piece of content, including myself; in the usual link exchange work, through with other webmaster, or site Friendship Link Commissioner of the communication process found that a lot of a bit more formal point of the station will have a special link strategy, used for screening and matching the link to the site.

Links can bring some outside the chain, increase the weight of the site, this is the purpose of each webmaster to achieve, but at the same time every friendship link also means that the site produced an export link, the site points to another site, and its impact is far from simply produce an export link so simple; On the morning of October 25, as usual to see the site's traffic system suddenly found that the site's traffic dropped a lot, then the first reaction is to see search engine ranking above, the results found stable three or four-year ranking of keywords from the first to the third, and Baidu snapshot that day did not update, carefully consider the possible reasons, The site did not make any changes, just regular to do some content updates, and the site is relatively stable, the recent period of time there is no optimization of the action, is certainly not a violation. Then went to find a link to the query site, the results found that the site's friends chain has 2 sites were Baidu K station, reckoned that this is basically the cause of their own site is linked to the link station to the trouble, so immediately deleted the two stations of friendship links, and then can do is waiting for Baidu update; The effect of this action is particularly obvious, about half a child to check Baidu rankings, the keyword ranking restored, Baidu restored to the site a few days before the snapshot, verified that the accident is due to the friendship link brought a bad result.

Since the link one aspect has to the website to bring the outside chain, increase the weight of the site's benefits, on the other hand, will let the site at any time by the risk of being compromised by other sites; whether we want to continue to use the links, and recently browsing some foreign websites also found that a lot of foreign websites are basically not to do friendship links, Their home page or child pages are very clean, there is no link traces of links, there are only a few of the same kind of web business links above. So what do they do to increase the site's external chain, improve the weight of their own website, I think the method is certainly a lot, as for friendship links are also used not to, personally feel that it should be slowly give up this relatively passive way, although he may do relatively and simple to do outside the chain simple, the model is also more single and clear some, But if you want to really do a good site, itself is a very complex and hard things, give up simple duplication, seek breakthroughs in innovation, should let our site do better.