G2R (game to Reality) gaming industry

The docking process between the line and the line is actually the docking between the virtual and the reality. This docking is not only e-commerce, group purchase, business management docking, in fact, for the game industry, it is a lot of opportunities. Especially in the era of connected mobility, smartphones and cloud computing provide the most valuable foundation for the virtual-to-reality docking of games. Of course, not all kinds of games can be docked, but the chances of virtual reality games are very great. And this kind of game because has the realistic participation will provide more interest, if the design is reasonable, also will bring the realistic benefit to the participation game person, will attract more people's participation.
For a simple example, a game has three characters, game operators, players, and businesses. Businesses can register their stores in the game (such as Virtual Hills), merchants to provide preferential way (a kind of interest) to participate in, which in turn can become the game of "treasure" (point of Interest), the game can be played by the way the game to gain this point of interest, and can be directly through the business monetization (such as , buy things discount, cash coupons, commissions, etc.). For example, allowing the game's people to occupy the store (aforetime), the people who occupy the store can enjoy the benefits of other subsequent entry into the store (similar to MLM), and this occupation is not fixed, other people can play a game to challenge the acquisition of the right (the rules of the game must be fair). This is more interesting and stimulating. As the player can not only get the satisfaction of the game, but also to obtain the real benefits, he will be active in the game to bring traffic, some online communication activities can be directly under the business, bringing direct consumption. And businesses can also hold various activities in the game (of course, with interesting game activities to expand their visibility), for food and beverage, beauty, entertainment, hotels and other industries in the business is actually very attractive. For other industries can also generate benefits, ordinary similar to the current animation industry affiliated industries. In particular, players can bring new product requirements and concepts to the manufacturers.

Of course, the game to the reality of the docking, the risk is also present, especially the game rules set is very key, not too much negative effect, for example, two players alliance really for the virtual site really go offline swords is not good. But this negative thing can be avoided by using the rules of the game.

Life is a play, entertainment is the trend, which in the most serious enterprise software market, have slowly infiltrated this element, such as Salesforce in the likes, as well as with the face book, Twitter's engagement. With the development of science and technology, people will be freed from the heavy labor, life and work will become more relaxed, perhaps in the near future "work and life in the game, in the work and life of the game" will become a normal.

Of course, from another point of view, now the design, of course, can be more games and entertainment elements into the system, the existing points like, check-in and other elements or entertainment is too small, about gun elements although the most lethal artifact, but also can not be around all the time about cannon, or to do something else, There are things that are slightly off-level (low-level does not mean no need) fun. More innovative gameplay is needed. For the traditional enterprise ERP software to prepare for cloud, the introduction of entertainment and game elements is also the trend, need to give up the SAT, high above the posture, down to the general public.

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G2R (game to Reality) gaming industry