Gao Wenliang: Website optimization really must be original?

We all know that the SEO industry has a sentence called "Content for the king, chain for the Emperor", that is, the content and the chain is the most important site optimization of two large chunks, if you are a SEO workers, or you go to ask a SEO workers how to do the chain, he will certainly say to the high weight of the site hair outside the chain, pay attention to the relevant degree, The weight of the other site and the stability of links and so on, then you ask him how to do the content, Gao Wenliang think he 80% will say original, at least should be false original.

Gao Wenliang has always been so, and is convinced, but these days in deep thinking, I think it is not so.

Take now by a lot of SEO experts praise Sina, all say Sina seo do well, but we look at his article, quite a lot is copied over, but we searched his title, often will find his ranking is often higher than other portal sites, this is why? High weight? But what if the article is so bad that no one can read it? In theory, Baidu should be deleted, but in fact Baidu will delete it? I think it's impossible.

We need to know that the current mainstream search engine and our theory of the search engine is a big gap, so quite a lot of the article although very rotten, no one to see, but it conforms to the search engine algorithm, Baidu (for the time being not to talk about Google) is very likely will not delete this article, and what the content of the most consistent with the Baidu algorithm? Original. But the original is not a good article, so although we think Baidu should delete it, but Baidu often do not do so.

Speaking of which I think you also probably know what I mean, that is: the original article is irrelevant, but must be high quality.

Then imagine, if Gao Wenliang blog does not write original articles, from the beginning to go around the internet plagiarism, but I copied the quality of the article is quite high, then Baidu will directly k my blog? I am not very clear about this, because I did not experiment, but the right to fall is very possible, but if the time to extend a little, Read my blog More and more people, so although my blog is a pure reprint of Baidu should also give me high weight, you think?

And once Baidu gave me a high weight, then prove my point: Website optimization does not have to be original!

Here I also have a different view, many friends think that the article in the search results of the less repetition of the better, may also be influenced by original thinking, but I think the more the article repetition, the better, why? Because the high repetition of the article just can prove the value of this article is high, more worthy of being reproduced. The mission of the Internet is to make useful information more widely transmitted out, so that more people know, then I reprinted this article of high-quality articles should not be the search engine punishment, but high weight!

Of course, I do not encourage everyone to reprint, the original article must have, just like a person, if you can not produce fresh blood, then this person is not healthy. The internet is also so, an article has been read by all the articles if still around reprint, then you will not be high weight, but the search engine punishment.

This article from Gao Wenliang SEO blog: http://www.gwlseo.com/, reprint please keep.