GG optimization-effective Page Optimization factors and invalid page optimization factors

Source: Internet
Author: User
Tags file size
No.
Comment on effective optimization factors of elements

1
Keywords
The first keyword in the URL is the best, the second is the second, and so on. Chinese is also useful.
2
Keywords in the domain name
3
The keywords in the Title tag should not be too long. It is better to enter 10-30 characters or less. Special characters should not be used. Excessive optimization is punished.
4
The keywords in the Description label should not be too long, less than 100 words, and there is a penalty for over-optimization.
5
The keyword in Keywords is said that Google has abandoned this item.
6
The keyword density in the Body is 5%-20%.
7
Independent keyword density 1%-6%
8
Key words in the H1, H2, and H3 labels are useful, and over-optimization is punitive.
9
Keyword font size, bold, italic
10
More than two keywords need to be considered. The closer they are, the better.
11
The order in the keyword phrase sequence page is best consistent with the query order.
12
Whether the keyword is highlighted at the beginning of the article, bold, large font
13
The keywords in the alt mark of the image are used to describe the image. Excessive optimization is punitive.
14
Keywords in the link
15
Navigation
The page to which the site link is linked should contain the keyword, and the url should preferably contain the "-" connection keyword.
16
Make sure that the site link is valid and there is no dead link
17
Tree structure any page can be reached by clicking twice, no more than four clicks
18
Add mutual references to the final page for intra-site links
19
Do not link external links to LinkFarm. No one is so stupid.
20
Keywords contained in the link text outside the site
21
Use a fixed link
22
Make sure the out-of-site link is valid
23
No more than 100 out-of-site links can be processed by Google.
24
Other pages
Optimization elements
Domain name. edu is the best,. org is the second,. com is the most noticed by search engines
25
The file size should never exceed 100 kB, preferably around 40 KB
26
Use the "-" connection keyword in the url to replace spaces in the url. The keyword should be 1-2 characters, and more than 4 words may be suspected of spam.
27
Constantly update pages, but do not change links. Google prefers to keep updating pages.

28
The update ratio must be within a certain range.
29
Link update may be a good thing or a bad thing
30
More updates = more crawled
31
The page topic should not be too remote.
32
Keywords with the same root character are mainly used in English, such as teacher and teaching. Google will automatically use related keywords to query complex queries.

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